An Online Coffee Shop Startup

Kyle Davis
5 min readFeb 4, 2024

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Say hello to and welcome Specialty Coffee: Elevating Your Coffee Experience.

At Specialty Grade Coffee, we don’t just sell coffee; we curate an exceptional experience for coffee enthusiasts who appreciate the artistry and flavor nuances that only specialty grade coffee can offer. Our online coffee shop is not just a destination for purchasing beans; it’s a journey through the world of premium coffee, where every sip tells a story of quality, passion, and craftsmanship.

Our Commitment to Excellence

SpecialtyGradeCoffee.com was born out of a shared love for specialty grade coffee. We believe that exceptional coffee begins with the beans themselves. That’s why we source only the finest specialty grade coffees, each with a cupping score of 80 or above. Our curated selection showcases the diversity of flavor profiles from renowned coffee-producing regions, bringing you a sensorial experience that transcends the ordinary.

Freshness Guaranteed

What sets Americano Cartel apart is our commitment to freshness. Every order is roasted and shipped straight to your doorstep. This ensures that the beans you receive are at the peak of their flavor, delivering a richness and complexity that reflects the dedication of our skilled roasters.

Exceptional Value

We understand that exceptional coffee should be accessible to all. That’s why we offer exceptional value without compromising on quality. Our commitment to fair pricing allows you to indulge in the world of specialty coffee without breaking the bank. At SpecialtyGradeCoffee.com, we believe that every coffee lover deserves a premium experience.

Free Shipping for Your Convenience

To enhance your experience further, we offer free shipping on all orders. No hidden fees or surprises — just the joy of receiving your freshly roasted specialty coffee beans at your doorstep. We want you to focus on savoring your coffee, and we take care of the rest.

Customer Service Excellence

At Specialty Grade Coffee, customer satisfaction is our top priority. Our dedicated customer service is here to assist you at every step of your coffee journey. Whether you have questions about brewing methods, need recommendations, or require assistance with your order, we are just a message away. Your satisfaction is our measure of success.

Sustainability Matters

We are mindful of our impact on the environment. Americano Cartel is committed to sustainable sourcing practices, ensuring that our coffee is ethically and responsibly produced. Our eco-friendly packaging reflects our dedication to minimizing our footprint while delivering a premium product to your doorstep.

Discover Different Types of Coffee Grinds

Coffee grinds come in various sizes, and the grind size is a crucial factor that influences the extraction process during brewing. The appropriate grind size depends on the brewing method you plan to use. Here are the main types of coffee grinds:

1. Coarse Grind:

  • Appearance: Similar to breadcrumbs or rough sand.
  • Suitable for: French press, cold brew, percolator.
  • Characteristics: Coarse grinds allow for a longer extraction time, making them ideal for methods where the coffee grounds are in contact with water for an extended period.

2. Medium-Coarse Grind:

  • Appearance: Slightly finer than coarse grinds, resembling coarse sand.
  • Suitable for: Chemex, Clever Dripper.
  • Characteristics: This grind size strikes a balance between extraction time and surface area, making it suitable for pour-over methods with a moderate brew time.

3. Medium Grind:

  • Appearance: Similar to granulated sugar or table salt.
  • Suitable for: Drip coffee makers, flat-bottomed pour-over brewers (e.g., Hario V60).
  • Characteristics: A versatile grind size that works well for most drip coffee machines and pour-over methods.

4. Medium-Fine Grind:

  • Appearance: Finer than table salt but coarser than fine sand.
  • Suitable for: Cone-shaped pour-over brewers (e.g., Chemex, Aeropress), siphon.
  • Characteristics: This grind size is suitable for methods where a slightly longer extraction time is desired, such as pour-over with a conical filter.

5. Fine Grind:

  • Appearance: Similar to powdered sugar or flour.
  • Suitable for: Espresso machines, Moka pot, AeroPress (short brew time).
  • Characteristics: Fine grinds provide a large surface area for water contact, facilitating a quick extraction process. Commonly used for espresso due to the short brewing time.

6. Extra-Fine Grind:

  • Appearance: Similar to powdered sugar but even finer.
  • Suitable for: Turkish coffee.
  • Characteristics: Extremely fine grinds are necessary for Turkish coffee, where the coffee is brewed directly in water without filtration.

7. Turkish Grind:

  • Appearance: Finer than extra-fine, almost powdery.
  • Suitable for: Traditional Turkish coffee preparation.
  • Characteristics: Turkish coffee requires an exceptionally fine grind to achieve the desired consistency for the unique brewing method involving boiling the coffee in water.

Learn How To Brew Your Coffee Like An Expert

1. Drip Coffee Maker:

  • Process: Water drips over coffee grounds in a filter, passing through and extracting the flavors.
  • Grind Size: Medium.
  • Best for: Daily use, convenient brewing.

2. French Press (Press Pot or Plunger Pot):

  • Process: Coarse coffee grounds steep in hot water before being separated by pressing down a metal or plastic plunger through a mesh filter.
  • Grind Size: Coarse.
  • Best for: Full-bodied coffee with a rich and robust flavor.

3. Pour-Over (e.g., Hario V60, Chemex):

  • Process: Hot water is poured over coffee grounds in a cone-shaped filter, allowing controlled extraction.
  • Grind Size: Medium to medium-fine.
  • Best for: A clean and nuanced cup, highlighting the coffee’s unique flavors.

4. Aeropress:

  • Process: Coffee and water are mixed together before being pressed through a filter, producing a concentrated coffee.
  • Grind Size: Fine to medium-fine.
  • Best for: Versatile brewing, especially for those who enjoy experimentation.

5. Espresso Machine:

  • Process: Pressurized water is forced through finely-ground coffee, producing a concentrated and flavorful shot.
  • Grind Size: Fine.
  • Best for: Rich, intense, and concentrated coffee used as a base for various espresso-based drinks.

6. Cold Brew:

  • Process: Coarse coffee grounds steep in cold water for an extended period (usually 12–24 hours).
  • Grind Size: Coarse.
  • Best for: Smooth and mellow coffee with lower acidity, served over ice.

7. Turkish Coffee:

  • Process: Very fine coffee grounds, water, and sugar (optional) are simmered together in a special pot called a cezve.
  • Grind Size: Extra-fine.
  • Best for: Strong and aromatic coffee, often enjoyed with a bit of sediment.

8. Moka Pot:

  • Process: Water in the lower chamber is heated, creating pressure that pushes water through coffee grounds in the middle chamber and into the upper chamber.
  • Grind Size: Fine to medium.
  • Best for: Strong and concentrated coffee, resembling the intensity of espresso.

9. Siphon (Vacuum Pot):

  • Process: Water is heated in the bottom chamber, and vapor pressure pushes water into the upper chamber, where it mixes with coffee grounds. The brewed coffee then descends back into the lower chamber.
  • Grind Size: Medium.
  • Best for: A theatrical brewing experience, resulting in a clean and complex cup.

10. Single-Serve Pod Systems:

  • Process: Pre-packaged coffee pods or capsules are inserted into a machine, and hot water is forced through the grounds.
  • Grind Size: Varies based on the system.
  • Best for: Quick and convenient brewing with minimal cleanup.

Drinking specialty grade coffee goes beyond waiting in line at a drivethrough. Ordering specialty grade coffee online, in its freshest state, and brewing from home is always the best option.

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