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MariCarmen Trevijano
MariCarmen Trevijano

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Sep 2, 2020

BBVA LATAM. Research on bank insurance.

We did a benchmark to understand the situation of the digital experience in banks insurance industry. We compared several competitors in a qualitative and quantitative research. The research focused on the key moments in the digital experience. We followed the format of a heuristic analysis to get the quantitative data. In the quantitative research we compared the digital experience of the competitors and BBVA, translated it into quantifiable data and graphics.

2 min read

BBVA LATAM. Research on bank insurance.
BBVA LATAM. Research on bank insurance.

Aug 24, 2020

Designing a digital service from scratch.

LOC was born as an idea to create a digital service to connect artist and their fans/followers. It intended to be a mixed media platform that would centralize all different media content (audio, video, photograph, text, etc.) in one platform. It would gather all the artists communications through the internet. …

4 min read

Designing a digital service from scratch
Designing a digital service from scratch

Aug 24, 2020

Research and ideation for a service.

A Coruña Smart City is a project of the city of A Coruña. They have an offer of digital services for the citizen, in the environment of a smart city, and they wanted to include a service for tourists visiting the city. RESEARCH We wanted to understand how people travel…

4 min read

Research and ideation for a service
Research and ideation for a service
MariCarmen Trevijano

MariCarmen Trevijano

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