Mikaela StenmoFrom Novice to Guru: 5 Golden Rules for a Killer Digital Marketing StrategyAs we approach the end of our time together, I would like to impart the wisdom I’ve gathered over the last few weeks on digital marketing…Apr 11Apr 11
Mikaela Stenmo5 ESSENTIAL Tips for Writing Better Generative AI PromptsOkay, so we’ve all been there: trying our best to hack an assignment or write an email using Chat GPT, and it just sounds like a bot. The…Apr 4Apr 4
Mikaela StenmoinMarketing in the Age of DigitalBrewing Up a Storm: The Bud Light Marketing MishapOh, Bud Light, what a pickle you found yourself in 2023! In a world where brands strive for inclusivity, Bud Light’s partnership with trans…Mar 27Mar 27
Mikaela StenmoinMarketing in the Age of DigitalPopcorn, Pop-ups, and Patience: A Snack Lover’s Email OdysseyAs Marketers, we all know how important email marketing is for our business. Whether we are trying to sell a service, product, or…Mar 19Mar 19
Mikaela StenmoinMarketing in the Age of DigitalFumble at the Goal Line: A Critique of Siete Foods’ Super Bowl SwingEver heard of Siete Foods? You might not recognize the name off the top of your head, but I can guarantee you’ve seen their products in…Mar 6Mar 6
Mikaela StenmoinMarketing in the Age of DigitalLe Chic Insta Strategy by BalenciagaFor this week’s blog, I wanted to write about the “Closet Campaign” that renowned fashion brand Balenciaga did to revive their famous Le…Feb 28Feb 28
Mikaela StenmoinMarketing in the Age of DigitalSiri, Take Me Back to 2005There is a lot of controversy surrounding the latest developments in AI (artificial intelligence). I, for one, find the rapid pace at which…Feb 21Feb 21
Mikaela StenmoinMarketing in the Age of DigitalFeasting on Functionality: A Look Into Sietes’ UXHave you ever visited a website and thought, “Nope,” before you could even blink, thanks to its painful layout, headache-inducing font, and…Feb 9Feb 9
Mikaela StenmoinMarketing in the Age of DigitalThe Beckham EffectI stumbled upon an advertisement the other day that made me laugh. It’s not often that a Gen-Zer like me has the attention span to watch an…Jan 31Jan 31
Mikaela StenmoinMarketing in the Age of DigitalThree Reasons Why You Should Read My BlogAre you looking for fresh takes on current events articulated weekly by an international marketing student living in New York City? Well…Jan 27Jan 27
