Medisafe iConnect Media Kit

For release April 20, 2016

Hello Friends,

Today we’re launching the Medisafe iConnect family of products starting with iCap & iSort now available for pre-sale. They connect daily medication habits with mobile devices to track when meds are taken.

Real-time reminders are sent to patients and caregivers when meds are missed, ensuring better heath outcomes with a low-cost and easy-to-use solution.

Launch Details

  • Release date — Tuesday, April 20, 2016 @ 9am EST
  • Pre-Sale Price — Starts at $19.95 for iCap, and $49.95 for iSort.
  • Website — http://www.Medisafe.com/iConnect

Why it Matters

Poor medication adherence is the number one problem in healthcare, responsible for more than $300 billion in avoidable expenses and 125,000 deaths a year in the USA — one every four minutes — according to the World Health Organization and the Centers for Disease Control. (Source)

Press Release (Public on April 20, 2016)

MEDISAFE & TIMERCAP ANNOUNCE BREAKTHROUGH WIRELESS PILL ORGANIZERS TO MAKE TRACKING AND TAKING MEDICATION EASY, SEAMLESS AND AFFORDABLE.

Companies Launch Pre-Sale of iCap and iSort on Medisafe.com/iConnect, Prices Starting at $19.95 for a Limited Quantity

BOSTON — April 19, 2016 — Medisafe®, the personalized mHealth platform for medication management with almost three million users, and TimerCap®, manufacturer of millions of medication reminder caps yearly, today announced Medisafe iConnect™, a new portfolio of Bluetooth-enabled, low-cost connected devices paired with Medisafe’s software, as well as the pre-sale of the first two products, iCap and iSort.

iCap™ is a Bluetooth-equipped cap that fits most standard pill bottles dispensed with prescriptions in the U.S., while iSort™ is a Bluetooth-enabled weekly pill organizer for people taking multiple medications or more complex regimens. Both products are available for pre-order at http://www.Medisafe.com/iConnect starting today for limited-quantity introductory prices starting at $19.95 for the iCap.

All Medisafe iConnect products will feature TimerCap-developed hardware integrated with a co-branded version of Medisafe software. The bundled solution allows users to have their medication intake automatically logged as the iConnect devices transmit signals when they are opened directly into the Medisafe software. This information is then stored in the cloud and available to the user via the Medisafe mobile app.

In addition to Medisafe’s core features and functionality, iConnect products will deliver the following consumer benefits:

  • Storage and sorting of medications in containers that seamlessly communicate to the Medisafe platform
  • Enhanced real-time notifications to both users and their authorized caregivers regarding missed doses, refills, and other time-sensitive medication information
  • The ability to track precisely when doses are taken

“Yet another solution built on Medisafe’s platform infrastructure, the iConnect family of products will enable another layer of real-time monitoring, an important step in helping people track their adherence,” said Jon Michaeli, EVP Marketing & Business Development at Medisafe.

“Medisafe, the #1 rated consumer app for managing medications, combined with TimerCap’s hardware expertise and retail and e-commerce distribution to millions of satisfied customers yearly since 2009, will finally bring an affordable end-to-end medication adherence solution to market at scale.”

“We are pleased to partner with Medisafe to bring this capability to millions of users,” said Larry Twersky, CEO at TimerCap. “Our solution not only allows patients to easily track their own medication intake, but also provides peace of mind to families who are caring for their loved ones. With automatic notifications whenever a bottle or sorter is opened, users can know instantly when it is time for a dose and be sure they take their medications on schedule.”

Medisafe’s medication management app provides users with a combination of reminders, motivation, social support, education and discounts to help them take their medications. Additionally, Medisafe Providers allows healthcare professionals to see how well treatment plans are working and make any needed changes as soon as a problem is identified, helping patients avoid unnecessary doctor visits and hospitalizations.

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About Medisafe
Medisafe is the leading personalized medication management platform that helps patients stay on top of all their medications. More than just a digital pill organizer, Medisafe makes it easy for patients to adhere to the most complicated medication schedules, enables care collaboration between a patient, their loved ones and physicians, and delivers content and services personalized to specific conditions and situations. Medisafe’s almost three million users have recorded over 330 million successful medication doses on their iOS and Android smartphones and tablets, leading to 110,000+ user reviews that average 4.5 out of 5 stars in the iTunes and Google Play app stores. See more at Medisafe.com

About TimerCap
TimerCap is a leading innovator of easy and effective medication compliance packaging solutions to address poor medication adherence. TimerCap makes it simple to stay on top of medication schedules by replacing traditional prescription vial caps with a reusable simple cap incorporating a built-in digital timer. TimerCap’s iConnect line is a new Bluetooth connected product line including iCap and iSort, which are connected compliance devices that store and record medication consumption, allow relevant reminders, and escalating alerts which can be shared with authorized loved ones and caregivers to ensure critical medications are taken on-time. www.TimerCap.com.

Quotes

“Medisafe, the #1 rated consumer app for managing medications, combined with TimerCap’s hardware expertise and retail and e-commerce distribution to millions of satisfied customers yearly since 2009, will finally bring an affordable end-to-end medication adherence solution to market at scale.” 
 — Jon Michaeli of Medisafe
“Our solution not only allows patients to easily track their own medication intake, but also provides peace of mind to families who are caring for their loved ones.
 — Larry Twersky of TimerCap

Video Demo by Larry Twersky, CEO, TimerCap


Frequent Questions

  1. What makes you experts?
    Medisafe iConnect combines the power of two proven adherence solutions: the Medisafe medication reminder app has already shown significant increases in medication adherence while the Rx TimerCap has proven to lift medication adherence by more than 33%. Now they are combined in easy-to-use, low-cost solutions.
  2. What’s the difference between iCap and iSort?
    The iCap
    is a Bluetooth-enabled pill bottle that has red, yellow, and green LED’s on the cap to inform patients of their medication status. When you open the iCap the Medisafe app on your phone marks your dose as taken. The iSort is a Bluetooth-enabled 7-day pill box that will mark your doses as taken in the Medisafe app once it has been opened. The friendly Medisafe app also reminds you of when it’s time to take doses and keeps track of your progress for caregivers and loved ones.
  3. I take two pills a day. Would I be better off using the iSort or iCap?
    The iCap
    is a great solution for patients taking three or fewer medications, patients with busy lives or complicated medication regimens on different schedules. By putting each medication in their own vial with an iCap on top, patients and caregivers can easily keep individual track of critical medications.
    The iSort is fantastic for patients who take more medication on a common schedule, such as once or twice a day. Its self closing magnetic doors makes it a perfect companion for travel.
  4. Is it easy to set up? I’m not very tech-savvy. 
    Yes, the app and Bluetooth Wireless Technology make it simple to setup, connect, and use daily.
  5. It looks like a regular cap and pillbox. Why does it cost $19.95?
    The iCap and iSort have been designed to incorporate sophisticated technology and yet to look and feel like the common sorters and pill vials we use everyday.
    With no buttons to press, there’s no learning curve to overcome or need to change in your routine. The replaceable AAA batteries in the iSort and coin-cell battery in the iCap make these revolutionary medication adherence tool last up to a year in between battery changes
  6. Do I have to pay a monthly app subscription like others I’ve seen?
    No. The Medisafe app is always free to patients.
  7. Ok I’m ready. What exactly comes in the box?
    All iConnect products come ready to work right out of the box. The iCap also includes a replaceable coin cell battery, a universal adaptor ring to fit 95% of the vials used by pharmacies as well as three bottles including a .5 oz travel bottle for busy lifestyles, a common 2oz bottle and a larger 4oz bottle to ensure it will always meet your needs. 
    The iSort 7-Day medication sorter, comes with separators for patients on twice daily medication regimens and two AAA batteries to last up to a year of use before needing to be changed.
  8. Is my data private?
    Absolutely. Medisafe iConnect is HIPAA compliant and has won recognition for its ISO 27001 corporate security levels. Your data is safe.
  9. Does it work on iPhone and Android devices?
    Yes. You can freely download the Medisafe iConnect app to use on either your favorite iPhone or Bluetooth enabled Android device.
  10. Can my caregivers or doctor see my progress?
    Yes, you can elect to connect your caregivers or doctor on the Medisafe iConnect app so they’ll see real-time reports on how you’re doing takin your medication as directed. Alternatively, you can email your report to your caregivers or doctor with one tap on your report screen from within the app.
  11. Along with taking meds, I keep a journal of other data, such as my glucose levels. Can Medisafe iConnect help me with that?
    Yes, the Medisafe iConnect app can help you keep track of almost two dozen measurements, including blood glucose, weight and women’s reproductive health.

Media Contacts

For Medisafe
Kristen Berry 
Finn Partners
(774) 573–0455 
Kristen.Berry@FinnPartners.com

For TimerCap 
Chris Wilson
(800) 557–4072
ChrisWilson@TimerCap.com

Get a Live Online Demo with Q&A:

Kristen.Berry@FinnPartners.com

Request a Prototype (while supplies last):

ChrisWilson@TimerCap.com

Five Takeaways

  1. Medisafe iConnect solves the dosage dilemma, so there is no guesswork for patients or their caregivers. No more ‘Did I take my medication’ moments.
  2. Medisafe iConnect is groundbreaking because the iCap and iSort look like typical pill containers, making them intuitive, familiar and easy to use for all patients. The low-cost solution means patients don’t have to change their daily routine to get the benefits and peace of mind of knowing they are on track — and keeping their loved ones and caregivers informed.
  3. Medisafe iConnect is superior because no other solution offers the instant connectivity and reports with award-winning privacy, security and portability. There is no need for huge, costly and embarrassing medication appliances on your kitchen counter.
  4. Medisafe iConnect’s key feature is the seamless Bluetooth connectivity between your pill box or bottle and the Medisafe app, allowing reminders, reports and progress tracking to be automated.
  5. Medisafe iConnect’s key benefit is providing a low-cost solution to improve health and ensure peace of mind for you and your loved ones, while keeping your same medication routines.

Downloadable Images

Caption: The Medisafe iConnect family of products includes iCap & iSort now available for pre-sale. Using Bluetooth technology, they connect daily medication habits with mobile devices to track when meds are taken. Real-time reminders are sent to patients and caregivers when meds are missed, ensuring better heath outcomes with a low-cost and easy-to-use solution

Downloadable Logos





LOGO and Style Specs

Please note that Medisafe is one word, without capitalized ‘S’.
Please note that TimerCap is one word, with a capitalized ‘C’.