Feb 12, 2020How to Avoid OKR Fake News — Keynote at the OKR Forum Amsterdam 2019OKR is the new black. Interest is growing fast, and Google searches are up 300 percent in the past two years. Every hot startup seems to be using OKR, and so are many corporations. …2 min read2 min read
Sep 11, 2019Key Results Should Pass the “So What?” TestFor several years, I have been teaching people how to create great OKRs, and I have been able to test different approaches and see what works. I see my job not as providing training, but finding the best ways to help people learn. …Okr5 min readOkr5 min read
Feb 2, 2019OKR vs KPIs, What is the Difference?KPI, or Key Performance Indicator, is one those three-letter acronyms that seem to be used by every organization on the planet. It is only natural that people question the difference between OKR vs. KPIs. The challenge is that “KPI” can mean different things for different people, which is confusing. Over…Okrs8 min readOkrs8 min read
Jul 4, 2018Google’s OKR Video Should be Retired. Here’s Why.This post was originally published at felipecastro.com. In my last post, I wrote a review about John Doerr’s book, Measure What Matters, which led to some people asking my opinion about Google Venture’s OKR video. …Okr4 min readOkr4 min read
Apr 26, 2018Measure What Really MattersThe Good, the Bad and the Ugly of John Doerr’s OKR Book — Update: I have included sections about Christina Wodtke's Radical Focus and also the issues with quantitative objectives. Both were part of the original draft but somehow got cut off in the editing process. This post was originally published at felipecastro.com. John Doerr’s book on OKR, Measure What Matters, arrived this…Okr11 min readOkr11 min read
Published inLean Performance Library·Feb 10, 2018“OKR for Agile Teams”: a FREE webinar with me and Jeff GothelfI am thrilled to share that I have a book coming up, titled Goals for Agile Teams: Scaling OKR from Teams to the Enterprise. The book will be published by Sense and Respond Press, the new venture from Jeff Gothelf and Josh Seiden, authors of Lean UX and Sense &…Okr1 min readOkr1 min read
Published inLean Performance Library·Aug 24, 2017Stop Waterfall Goals with OKRIn the past, you have followed my publication on Medium and I appreciate that. I have some new material that may interest you. OKR and Agile can be a powerful combination. They can enable companies to be more adaptable and innovative while increasing engagement and seem a natural fit. …1 min read1 min read
Published inLean Performance Library·Mar 24, 2017Transcend the “Feature Factory” Mindset Using Modern Agile and OKRBy Felipe Castro and Alexandre Freire Kawakami This article was first published at Industrial Logic's blog. Agile adoption in most companies focuses on software delivery. Very few achieve business agility. …Okr7 min readOkr7 min read
Published inLean Performance Library·Mar 3, 2017In OKR, one size does not fit allOKR (Objectives and Key Results), the Silicon Valley goal setting framework used by Google, Twitter and LinkedIn, is quietly taking over the corporate world. Several global enterprises have implemented or are experimenting with OKR, including Walmart, Schneider Electric, Target, The Guardian, Dun and Bradstreet and ING Bank. Many non-Silicon Valley…Goal Setting2 min readGoal Setting2 min read
Published inLean Performance Library·Aug 10, 2016How to find the right OKR cadenceThe great folks from Perdoo interviewed me about how to set the right OKR cadence. What follows is a slightly modified version of the interview, which was first published at blog.perdoo.com. Deciding on the right cadence is a major challenge while implementing the OKR framework. As an OKR Coach and…Okr5 min readOkr5 min read
