Megan CattleyinMake it ClearUX Benchmarking: Tracking MetricsUX benchmarking can be a valuable research method for organisations to understand current user experience performance, set objectives and…Jul 17Jul 17
Megan CattleyinMake it ClearHow proto-personas help UX auditsIn the fast-paced world of digital product development, understanding the user’s perspective is not just beneficial, it’s essential…Jun 18Jun 18
Megan CattleyinMake it ClearHow to analyse usability testing resultsUsability testing involves participants completing set tasks using a digital product and providing feedback. Usability testing can be…May 14May 14
Megan CattleyinMake it Clear6 Tips for Service BlueprintsAt Make it Clear we love to map processes. It provides clarity on ways of working and enables teams to align and continually improve and…Jan 3, 2023Jan 3, 2023
Megan CattleyinMake it ClearHow to create service blueprintsA service blueprint is a visual overview of the actions and teams involved in delivering a service. This includes the people, touch-points…Jan 3, 2023Jan 3, 2023
Megan CattleyinMake it ClearWhy usability testing should be embedded early in your product developmentUsability testing involves sharing an existing product, prototype or design with research participants and taking them through a series of…Jan 3, 2023Jan 3, 2023
Megan CattleyinMake it Clear8 tips to help your personas deliver valuePersonas are commonly used within UX and any customer-centric design. A user persona is a representation of a typical user that can be…Jan 3, 2023Jan 3, 2023
Megan CattleyinMake it ClearResearch clarified: Stakeholder interviewsStakeholder interviews are typically conducted at the start of a project to uncover critical background context, in turn creating aligned…Jan 3, 2023Jan 3, 2023
Megan CattleyinMake it ClearResearch Clarified: User interviewsUser interviews are one of the most commonly used research methods and form an integral part of a researchers tool kit. Interviews are a…Jan 3, 2023Jan 3, 2023
