Almost Good Enough is Good Enough
Momentum Marketing
Sean Howard
161

Good enough for government work. That’s what we say around here. It’s a joke, really. I’m as anal-retentive-perfectiony as the next designer, but it’s our acknowledgement that nothing is perfect, deadlines happen, shit needs to get done, invoices need to be sent and its time to move on.

But marketing. I’m old school. Build a better mousetrap and the world will beat a path to your door. Of course they need to know about the mousetrap … 🙄