Our minds are like YouTube running in autoplay mode: they keep going on and on and on, flowing from one playlist to the other, shifting among categories of content, different styles, drifting far away to alternative worlds — until someone presses the pause button or closes the whole thing.
Similarly…
Getting users’ feedback is essential for designing and building great products that better meet their needs. In my article “Listening vs. hearing: Effectively listening to users’ feedback”, I illustrated what effective listening is and why it’s so important. …
I just got home after travelling all over the globe (well, not really all over, but my trip was far and multinational) to meet users and collect feedback. During the trip, I was accompanied by a few of my colleagues of different roles and disciplines. That day, we were having…
I’m often asked “Meirav, what does biophysics have to do with user experience?” Well, being a multidisciplinary person provides me with an endless pool of ideas, perspectives, and metaphors that I greatly enjoy using in my work as a designer. …
If I asked you to recall the first time you were tasting food you didn’t like — I mean really didn’t like and were even disgusted by — would you be able to? I guess you would, and I guess that, while running the tapes in your head, you are…
There is no time. There is hardly ever enough time.
Every now and then, I observe cases of UX solutions not being demonstrated in-detail prior to development. That means designers have neither illustrated the experience they designed, nor tested or reviewed them. They have not demonstrated the use-case in-detail —…
“How come I’ve missed that? For what reason, haven’t I noticed the flow was missing a huge piece?” I wondered to myself. It overwhelmed me and made me wonder, why I have not realized something big is missing; the use-case isn’t optimally working.
Leading UX for many years, I have…
