In the case of Glenn Beck and TheBlaze, it is easy to see that Lahren was suspended and fired (persé) because of the negative image she puts on the network. TheBlaze logically can’t back and endorse an individual that is on record with viewpoints that conflict with conservative ideology. The possibility of losing viewers and advertising dollars could be devastating to the organization.
Tomi Lahren’s possible termination: profit-motive?
Bobby Tarnapoll

This may be closer to where the profit-motive comes into play. Whether firing her to bring more publicity and more media coverage for the network or letting her go because she is out of step with conservative ideology and Beck is concerned they could lose advertising money, either scenario points towards a profit-motive.

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