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Photo credit: Joshua Earle

What does it mean to reach your potential?

We all have different definitions. For some, reaching their potential involves getting recognition for their work. For others, it means creating a balanced life where both work and personal life are equally satisfying.

And then there are others who wish to create something so great, so useful, that it gets used widely. They feel satisfied knowing they’re making the world a better place.

The equation seems simple. Work smart, work hard, and you’ll get what you want. …

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photo credit: Glenn Carstens-Peters

Have you ever felt that you were just naturally good at something?

It didn’t matter whether you were a fresh beginner or a seasoned expert. You had practiced a skill, gotten the hang of it, and since then, kept doing things the same way. Maybe you were learning to swim, cook, or perform a task at work.

Then someone comes along and tries to help. They offer a suggestion, advice, or some insight. Being used to your way, you brush the person off.

But after awhile, you hit a roadblock. You start to realize that you don’t know everything. …

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photo credit: Jingda Chen

Going viral can be a fluky process.

Once in awhile, you write a piece that seems so-so, which ends up popular with readers. But more often, you think an article is going to be a hit, only for it to be a dud. You pour hours of work into something you think is brilliant. And yet it goes by unnoticed and unappreciated.

All that wasted time and effort feels disappointing.

Why does it happen? How can something that seems promising end up going nowhere? Is there a way to keep that from happening?

Let’s dive in.

Why Articles Don’t Perform Well

Think of a system that runs on cogs, like an old-fashioned clock. …


Melissa Chu

I write about living better, creating great work, and making an impact. Get your guide to achieving your goals at http://jumpstartyourdreamlife.com/welcome.

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