SUPERSTORE DASHBOARD ANALYSIS
Introduction:
Join me on a journey through the world of retail with Power BI masterpiece, the "Superstore Dashboard Analysis."
This comprehensive exploration uncovers hidden insights within this dataset, shedding light on crucial information that can redefine the way we perceive and strategize retail operations.
Key Metrics:
1. Total Overview:
— Total Profit: $175.26k
— Total States: 49
— Total Customers: 773
— Total Products: 1755
— Quantity Ordered: 22k
— Total Sales: $1.57m
2. Regional Sales Breakdown:
— West leads with $522,441.05, followed by East ($450,234.67), Central ($341,007.52), South ($252,121.08), etc.
3. Sales Dynamics:
— Payment Mode: COD ($667,417.75), Online ($553,993.46), Cards ($344,393.11).
— Segment Analysis: Consumer ($753,002.13), Corporate ($509,743.13), Home Office ($303,059.07).
4. Profit Insights:
— Top Profit Months (2019): December ($17,885.31), October ($16,243.14).
— Top Profit Months (2020): September ($10,991.56), October ($9,275.28), December ($8,482.74).
5. Category and Ship Mode Analysis:
— Sales by Category: Office Supplies ($643,707.69), Technology ($470,587.99), Furniture ($451,508.65).
— Sales by Ship Mode: Standard Class ($912,401.04), Second Class ($314,508.06), First Class ($242,936.72), Same Day ($95,958.50).
6. Geospatial Analysis:
— Sales by State (Map Visual): California leads with sales ($335,190.26) and profit ($49,372.18), followed by New York, etc.
7. Product Insights:
— Sales by Subcategory: Phones ($196,563.55), Chairs ($181,946.00), Binders ($174,978.39).
8. Forecasting and Customer Analysis:
— Sales Forecast by Year, Month, and Day of the Week.
— Profit Analysis by Year, Month, and Day of the Week.
— Top 5 Customers by Sales:
— Caroline Jumper ($11,596.97)
— Karen Ferguson ($10,941.27)
— Seth Vernon ($10,751.15)
— Helen Wasserman ($10,074.93)
— Edward Hooks ($9,542.99)
- Top 5 Customers by Quantity Ordered:
— Emily Phan (113)
— Paul Prost (110)
— Pete Kriz (101)
— John Lee (94)
— Sally Hughsby (94)
Available on Power BI Public: https://app.powerbi.com/view?r=eyJrIjoiNTRmY2ZjNjAtZGRkNS00ZWRkLThlNTItMTc0NDcwMzgxZWE1IiwidCI6IjU4NDlmOTg4LWU5Y2MtNDVhYy1iMjJkLTk1YTBmNzgzOTA0ZiJ9
Conclusion:
In the complex world of retail, this Superstore Dashboard Analysis acts as a guiding light, informing stakeholders, optimizing strategies, and maximizing profitability.
Recommendation:
Leverage insights from the dashboard to optimize marketing, supply chain, and customer engagement.
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About the Author
I am Thaddeus Ndubuisi Amadi, a committed Graphic Designer, adept Social Media Manager, and an enthusiastic data aficionado with a talent for transforming numbers into enlightening insights.
My unwavering commitment lies in harnessing the potential of data to steer well-informed decision-making. Join me in embarking on data-driven journeys, and together, we’ll explore the boundless possibilities of information. Connect with me, and let’s embark on data-driven adventures hand in hand!
