One MVP a Week. (Week 2)

First of all I would like to share a couple things I learned during Week 1:

I finished reading Hustle by Jesse Tevelow which was a gift from my friend Nacho who also builds stuff. The book is an amazing experiment on how to create a self published book in under a week and then he went on to sell it to the world. His most powerful words for me were:

Here’s the new paradigm: It’s no longer what you know, or who you know. It’s what you create.

Second, I got to learn from Edward James Olmos here in Puebla during an event promoting his animated movie “El americano”:

Discipline yourself to do the things you love even when you don’t want to. -Edward James Olmos
Discipline yourself to make the things you love the most even you don’t feel like doing them. — Edward James Olmos

Third, I learned that the maker community is amazing, and not filled with bots, compared to some communities like growth hacking. Justin Jackson’s Maker’s Manifesto is incredible, if you aspire to create things that is an obligated read.

Final thing I want to share is this fascinating article which I discovered thanks to Andrew Chen (Growth in Uber) that states this:

An MVP is not just a product with half of the features chopped out, or a way to get the product out the door a little earlier. […] An MVP is a process that you repeat over and over again: Identify your riskiest assumption, find the smallest possible experiment to test that assumption, and use the results of the experiment to course correct.

The most shocking thought of the whole article is to work basing your MVPs on this two questions and a lot of iteration:

What is my riskiest assumption?
What is the smallest experiment I can do to test this assumption?

To be honest I had some doubts on how to develop the MVPs last week, now I’m positive on how to develop and grow ideas. Also now I know I need to establish some constraints in order to be able to stop working with one or I will go crazy with so many projects.

Without further to say, here are week 1 results.

Results of Week 1 (

Week 1 MVP consisted of creating an online beer delivery service.

Cold beer delivery.

I got a little frustrated with this project because of the slow growth, I needed online users near me (Puebla, México). I got a fair quantity of page views (190). But once we were discussing the delivery of the actual products noticed that the team was not going to be able to deliver for some crucial period of time, every single night of the weekend we were busy.

Your team is key! In this case we were not even able to make deliveries because of problems with my friend’s car and I don’t own a car so this turned out a hard project because of the constraints and obviously the moral was low. But hey it’s ok, that is exactly why we did it. To test a new idea quickly and learn from it.

The project itself moved from being a shopify to a simple cellphone number on a webpage to order the beers which I found kind of creepy to be honest. Since we did not have a single order I consider it was not very effective.

Got 153 users over 4 days on the page but the call to action was not clear

Got page views but no conversions I think mainly because of the shadiness of the MVP and to be honest lack of attention of the creators. We were buried with work and reunions over the weekend. I leave this project with 3 valuable lessons:

  • Never be shy, believe in your product and yourself and be open to the world. Join groups, ask people to use your product, never stop because of what people will think of you.
  • Have a team that is actually able to deliver with the promises of the MVP, we were buried in work and the car issue also affected us.
  • Go global, yes it is most likely that you are going to start trying your solution with people close to you, but now you can just join a couple slack communities and share on twitter and get it in front of thousands of people, why limit your reach?

MVP of Week 2 (

Ok moving on to this week’s project: How are you feeling?

Got this idea from a couple weeks ago in which I was feeling blue and wanted some kind of online help or so to get better. I noticed that I spent the whole day with a friend and it turned that after spending the whole afternoon with him and just telling him everything I was going through I was already feeling better, invigorated. He gave me some appreciated feedback but the point is that when you tell something why you are feeling bad or so, you can move on. And so this idea emerged.

The idea is simple: when you are feeling down, you can come to the page, identify and express your feelings and be able to leave feeling better.

Fun Fact: While I was thinking on building the MVP on typeform I noticed their example for linked questions. Which made me pivot towards letting people blow off some steam by sharing their frustrations via text and not multiple options anonymously, sometimes all you need to do with a problem is to share it and you are able to move on.

Why are you feeling down? NICE MVP THERE.

At first I even thought of allowing people to select the specific feelings they had, but then I decided to keep away from all the negative emotions and just present a simple quiz where you could just say anything about how you are feeling and your day. Which reminded me of:

But online and anonymously :P

So, after that, now I am clear of the two questions I am answering with this MVP:

What is my riskiest assumption?

People feeling down want to share their problems and feel better or find advice online, anonymously perhaps.

What is the smallest experiment I can do to test this assumption?

Created an online form where you can explain all you want about how you are feeling and just upload it anonymously or actually ask for some advice to a stranger (me).

Since it is barely monday, I am just trying out a simple typeform to gather some users and from there, I think I can build a nice UI for people to interact anonymously with each other. Again, once I have validated that people need this.

So please go ahead and tell me, how are you feeling?

As you can tell I keep using xyz because they’re insanely cheap (1 USD a year) on namecheap. Less than a dollar for trying out ideas? I’m sold there.

Finally, I created a simple newsletter to deliver this blog posts and the MVP’s access to the ones interested. If you would like to get updated via email, please suscribe. Otherwise you can just follow me here or via Twitter and I encourage you to leave me a message with your ideas or thoughts because discussing new ideas is always amazing.

Will be back next week reporting on the progress of how are you feeling?

(As you can tell If you read the first post I’m dropping the Saturday release strategy in favour of a Monday release which will give me more time to iterate and pivot the MVP during a whole week.)

Finally, please recommend this if you liked it.

Check out Week 3!