The stipulation for mobility has caused mobile application development to grow at spooking speed. The global market of enterprise mobile application is expected to reach $284 billion by 2019. In 2008, the mobile application came into existence, since then it never looks back and has evolved into the mainstream by becoming a necessity of enterprises. If you are awestruck if there is an app for that, there probably is, see how fast our mobile developers are!
Today customers experience is a driving force behind the growth of any enterprise as they are the real asset for any business. Users want seamless experience regardless of what device they access and this expectation often demands a mobile app to enhance their UX. To fulfill marketing’s wish, enterprise mobile apps can help enterprises to improve productivity in the workplace.
According to the Gartner, “25% of enterprises will have an enterprise app store for managing corporate apps on PC’s and mobile devices”.
Reason Behind The Significant Growth Of Enterprise Mobile Apps
Customers are an essential aspect of any growing business and to offer rich customer experience, enterprise mobile app development solutions have become an imperative part of organizations. For the successful growth, enterprise mobility app should be designed with strapping functionality and streamline the process flow within an organization. According to the studies
- “43% of enterprise app developers make more than $10K per month versus 19% of their counterparts focused on consumer apps”.
- “20% of all developers globally are targeting enterprises, up from 16% just six months ago”.
- Growth in direct revenues from app stores is slowing, while demand for good mobility solutions is outstripping supply.
- “About one-third of the 1,000 millennial and consumers said they would download an SMB’s mobile app to learn about what’s in stock at the store”.
What is Causing the Demand for Enterprise Mobile App Development?
In 2016, 62.9% of the population worldwide already owned a mobile phone. This figure will reach 4.68 billion in 2019. By 2019, China is expected to reach nearly 1.5 billion mobile connections and India almost 1.1 billion. Now more than ever people are accessing information from their mobile phones.
On the basis of comScore’s 2017 study, most of the American adult spends 2 hours, 51 minutes on their smartphone every day. In the U.S. people spend half of their time online using mobile applications and mobile Web browsers. This alarming shift in human behavior is leading to the demand for mobile apps to provide users with a consistent experience.
Increase in BYOD
With the help of digitization, enterprises allow employees to bring their own laptop. This is increasing the demand for mobile applications as well as allow employees to work remotely by providing an allied experience regardless of the electronic devices they are using.
This is a most important countenance of modern enterprise mobile app development. In the organization, the uses of the mobile application across the business vary to a large extent. Naturally, the mobile app with all its features cannot succor all the users in the same way. So the customization options in mobile application development for enterprises in helping in making the same app useful for everyone in the company.
Features Of Enterprise Mobile Applications
Following are the must-have features for enterprise mobile application:
Smooth User Experience
No matter what kind of apps you are building, user experience always takes the center stage. This improves the adoption of mobile apps within an organization and accomplishes all the important objectives.
Real-time data sharing feature in enterprise mobile apps enable employees to send and receive data easily. Also, the functionality should be in such a way that data can be shared in any form i.e excel sheets, doc files, images or videos.
It also allows enterprises to send a real-time notification to their employers and customers to facilitate communication. Push notifications also help enterprise mobile app in keeping tabs on everything.
Easy Integration with Necessary Tools
Enterprise mobile apps contain all the fundamental and necessary tools that required for smooth process management.
Growth Driven Trends For Enterprise Mobile Application Development
HTML5 and Hybrid Mobile App Development
Enterprise shifted their focus from native apps to hybrid mobile apps to put up cross-platform development using a combination of web technologies like HTML, Java, and CSS. This offers the ability to apps to work on multiple platforms, especially for larger enterprises.
Shortened Development Lifecycle
The pressure of consumer demands will force enterprises to look for different ways to shorten the development process by ebbing the time between idea conception and app launch. As the mobile app development resources become more in demand, enterprises will need to improve development tools to improve their business lifecycle.
Enterprises will utilize location-based services to deal with the end user. Enterprise mobile apps are using this technology to offer a highly personalized experience for users.
Internet of Things
IoT integrated mobile applications will evolve to integrate the multiple connected electronic devices and provide the end user with an unblemished experience.
The springing up of wearable technology will create a greater demand for the apps that are required to integrate this technology with other systems. As technology is emerging, enterprise apps will be able to engage customers at a whole new level of convenience.
Real-time monitoring through mobile apps will allow enterprises to collect customers data, assisting in consumer intelligence and marketing efforts.
BYOD in the workplace will increase the demand for the apps to integrate the experience for the user.
In the time to come, enterprise mobile app development companies will manage the mobile apps and deliver full-fledged mobile apps with different functionalities for employers and consumers of the respective brand. In 2019, all the latest trends of enterprise mobile app will employ by the brands for strengthening their customer experience. With the help of latest trends of Enterprise mobile app development, an organization will enjoy profound access to consumer data to drive business even more smoothly.