Michael Dadoun Egging On Ecommerce Growth

There is increasing persuasion for retailers to go online.

This is the natural outcome of the need to give a strong push to e-commerce.

Michael Dadoun, Upclick CEO rightly points out, “Ecommerce is a flexible solution to all kinds of businesses”.

No one will deny this observation of Dadoun.

In addition to selling physical merchandize, the online platform makes it remarkably convenient to sell digital products, services, consultations, and a potpourri of intangibles.

There are plenty of ways ecommerce can boost business. Here are some examples.

It induces purchase decisions

The web is a single window for all shopping needs. It is a showroom where people can explore, investigate and find reasons to buy a product. A well-designed ecommerce website greatly influences purchase decisions by promoting products and services in the best possible manner.

It digs into social media

Smart businesses have now understood that an engaging social media presence can vastly elevate their product and company profile and in turn boost traffic and sales.

It is expedient

Without the need to travel to a bricks and mortar store, ecommerce is just a few clicks to explore, assess, evaluate and finally buy a brand. In these days when people’s lives are hectic, the online platform is handy for anytime, anywhere purchase.

It allows merchants to forge a personalized relationship
Michael Dadoun, Upclick CEO always stressed that merchants must do their utmost to build a personal connection with their customers.

An online retail site that is optimally designed has features such as personal recommendations, order tracking, bespoke customer service, and rewards that are more appealing than in a physical store.

Yes, it is true there are plenty of similarities between an online store and a brick-and-mortar one. Both have to grapple with supply chain issues, local regulations and tax laws, and maintain books.

The key difference lies in the POS, or Point Of Sale terminal. A physical store has a cash register with a credit card reader while an online store has a payment gateway.

Yet, the simplification afforded by a payment gateway brings with it a host of challenges. Issues like security, customer support and integration have to be dealt with.

For Michael Dadoun, Upclick provided the right answer for online merchants.

Aided by the insights provided by Michael Dadoun, Upclick cart technology is built to be light, super fast and compatible with any browser. Upclick, an innovative payment processing solution went on to become a runaway success.
Success was not easy though. Michael Dadoun had to steer through rough times.

For Dadoun, his business and employees are a reflection of himself, and so he had to act on what he believed in, and for him honesty and ethical behavior is of paramount importance.

In addition, Michael Dadoun believes that the ability to delegate tasks to the appropriate personnel is the key to any company’s success.

Dadoun walked the talk. His various successful ventures are a testimony not only to his IT skills but also to his exceptional leadership qualities.