PinnedMy Top Medium PiecesMy All-Time Most-Viewed Stories – (5/5/22)May 5, 2022A response icon4May 5, 2022A response icon4
Published inBetter MarketingThe Most Powerful Brand Promise Your Company Isn’t MakingStunning research uncovers the key to promises that build loyalty while powerfully aligning companies around a true North StarMay 23A response icon3May 23A response icon3
Published inProduct CoalitionHow Ignoring Customer Habits Killed a Luxury EmpireThe dangers of “innovative” strategy and branding changes, and the implications for product managers everywhere.Apr 7A response icon14Apr 7A response icon14
Published inProduct CoalitionStop Fighting The Shadow Strategy That Really Runs Your CompanyThe surprising power of starting where you are.Mar 14A response icon11Mar 14A response icon11
Published inBootcampWhy Outsourcing Strategy is Killing Your Company’s FutureHere’s why your organization needs to build strategic thinking as an in-house competitive advantageFeb 2A response icon2Feb 2A response icon2
Hi Roger – Congrats on walking the talk of demonstrating what a great Management System looks like.Reviewing your metrics and understanding what people are interested in and where the majority of your traction lies is important to…Jan 27A response icon1Jan 27A response icon1
Published inProduct CoalitionHow Did Product Ops Change Team Performance at Wells Fargo?Let’s talk about how one team redefined product success and organizational impact.Dec 22, 2024A response icon4Dec 22, 2024A response icon4
Published inProduct CoalitionWhy Your Customers Are Lying to You And How To Fix ItHow this 70-year-old technique unlocks what your customers really need from your products.Oct 25, 2024A response icon1Oct 25, 2024A response icon1
Published inProduct CoalitionLet’s Rethink How We Build Products: How Product Discovery WorksLearn how continuous product discovery helps connect strategy with user needs, reducing risks along the way.Oct 3, 2024A response icon5Oct 3, 2024A response icon5
Published inProduct CoalitionTransforming Product Management from the Top DownThe missing piece to driving product innovation and success.Sep 12, 2024A response icon3Sep 12, 2024A response icon3