Information -vs- Wisdom
As the content marketing hype rapidly grows, “information” continues to dominate our world. There has never been a better time in history where we can access anything we want. If this is so — then why aren’t we getting any smarter? Why are we feeling more frustrated, overwhelmed and confused?
In my opinion, we are getting bombarded by senseless communication everyday. Information is cheap and fast to access, yet most of the time leaving us with no real connection, meaning, nor value — just a bunch of data, facts, and how to’s. Too much information overwhelms the human brain making it difficult to absorb, let alone connect to its emotional transmitters.
The solution? Tell more stories with context.
“Like water is to the desert as wisdom is to the soul.” ~ Edward Counsel