Michael Yuen-KillickHow marketing can help forge new directions for our institutions.At one time, marketing was about advertising. It was about developing a strategy, a ‘hook”, and then finding a compelling way to convey it…Oct 19, 2020Oct 19, 2020
Michael Yuen-Killick4 Ways to Motivate Your Team During CovidWe’re about six months into the Covid pandemic and. with a drastically changed work situation, the challenges of managing and motivating a…Aug 15, 2020Aug 15, 2020
Michael Yuen-KillickLosing our cultureThe American Alliance of Museums just released a survey that says that the U.S. may lose up to ⅓ of it’s museum institutions because of…Aug 11, 2020Aug 11, 2020
Michael Yuen-KillickCovid’s wall of faces and what it says about businessI guess I shouldn’t have been surprised. It was early April and, like most of America, I had only begun doing regular video conferencing…Aug 5, 2020Aug 5, 2020