PinnedMichelle LeunginMarketing in the Age of DigitalThe Not So Typical, Typical Ice Breaker Question: Where Are You From?When we first meet someone new, one of our initial questions to get to know them (aside from trying to avoid the awkward silence) is…Sep 19, 2021Sep 19, 2021
PinnedMichelle LeunginMarketing in the Age of DigitalWe’re Not Really StrangersIn the middle of the night, I suddenly woke up with the feeling like my bladder is on the verge of exploding. Sleepily, I crawl out of bed…Sep 27, 20211Sep 27, 20211
Michelle LeunginMarketing in the Age of DigitalAn Eyewear Company Who Truly Sees 20/20If it’s one thing I can’t understand, it’s when people test how “bad” your vision is by making you count the number of fingers they have…Dec 5, 20211Dec 5, 20211
Michelle LeunginMarketing in the Age of Digital5 Deal Breakers in a Digital Marketing StrategyDigital Marketing is having continual, meaningful conversations using digital marketing tools with like-minded people and/or customers in…Nov 27, 20211Nov 27, 20211
Michelle LeunginMarketing in the Age of DigitalWhen it comes to customer service, what’s the benefit and drawbacks of AI over human interaction?The use of artificial intelligence (AI) in our everyday lives is becoming more mainstream. From our social media platforms to self-driving…Nov 21, 20211Nov 21, 20211
Michelle LeunginMarketing in the Age of DigitalNew Year’s Resolution, May This One StickOh boy, that time of year is around the corner yet again. The time of year when we make our New Year’s Resolutions and we set our minds to…Nov 13, 2021Nov 13, 2021
Michelle LeunginMarketing in the Age of DigitalCookies…Not the Ones We Like With Warm Milk.It seems like everything we do in the digital space nowadays is being tracked. Good? Bad? You Decide.Nov 7, 2021Nov 7, 2021
Michelle LeunginMarketing in the Age of DigitalBreakup or Makeup? Facebook’s Biggest Controversy.Let’s take it back to the early 2000s for a second. The days when traveling for vacation meant fully soaking in the present, only pausing…Oct 31, 20211Oct 31, 20211
Michelle LeunginMarketing in the Age of DigitalSanzo the Sparkling SuperheroRead about how Sanzo, the first Asian-inspired sparkling water, has become a superhero for others. Using their social platforms as a voice.Oct 26, 2021Oct 26, 2021
Michelle LeunginMarketing in the Age of DigitalBut Have You Read the Book?Who else can relate to that excitement of finding out that a book you read and enjoyed is turning into a movie or TV series? Because I can.Oct 16, 2021Oct 16, 2021