Fortified Edible Oil Market: Market Segmentation, Geographical Regions and Market Forcast till 2031

Michelleg bleau
5 min readJun 21, 2024

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The "Fortified Edible Oil Market" prioritizes cost control and efficiency enhancement. Additionally, the reports cover both the demand and supply sides of the market. The Fortified Edible Oil market is anticipated to grow at an annual rate of 6.4% from 2024 to 2031.

This entire report is of 182 pages.

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Fortified Edible Oil Market Analysis

Fortified Edible Oil is vegetable oil that has been enriched with additional nutrients such as vitamins A, D, E, and essential fatty acids to provide health benefits. The target market for Fortified Edible Oil includes health-conscious consumers, athletes, pregnant women, and children. The major factors driving revenue growth in the Fortified Edible Oil market include increasing awareness about the health benefits of fortified oil, rising disposable income, and changing consumer preferences towards healthier food options.

Companies operating in the Fortified Edible Oil market include Bunge, Archer Daniels Midland, Cargill, Conagra Brands, Nestle, Adani Wilmar, Ruchi Soya Industries, Borges International Group, Allanasons, Lam Soon Group, Liberty Oil Mills, King Rice Oil Group, and Samarth Oil Refinery.

The main findings of the market research report indicate a growing demand for fortified edible oil products, expanding distribution channels, and increasing investment in research and development. Recommendations include expanding product portfolios, targeting new consumer segments, and enhancing marketing strategies to drive revenue growth in the Fortified Edible Oil market.

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The fortified edible oil market is witnessing significant growth, with various types such as palm oil, soybean oil, sunflower oil, olive oil, corn oil, canola oil, rice bran oil, and others dominating the industry. The increasing health concerns among consumers have led to a surge in demand for fortified oils with essential vitamins and nutrients. These products are primarily sold through supermarkets/hypermarkets, specialty retails, e-commerce platforms, and other channels.

Regulatory and legal factors play a crucial role in shaping the market conditions for fortified edible oils. Governments across the globe have imposed strict guidelines and standards to ensure the quality and safety of these products. Companies are required to adhere to labeling laws, nutritional content requirements, and other regulatory norms to maintain compliance. Additionally, growing consumer awareness about healthy eating habits and the benefits of fortified oils are driving manufacturers to innovate and launch new products in the market. Overall, the fortified edible oil market is poised for significant growth in the coming years, driven by changing consumer preferences and regulatory factors.

Top Featured Companies Dominating the Global Fortified Edible Oil Market

The fortified edible oil market is highly competitive with key players like Bunge, Archer Daniels Midland, Cargill, Conagra Brands, Nestle, Adani Wilmar, Ruchi Soya Industries, Borges International Group, Allanasons, Lam Soon Group, Liberty Oil Mills, King Rice Oil Group, and Samarth Oil Refinery.

These companies operate in the fortified edible oil market by producing a variety of fortified oils such as vitamin A, D, and E enriched oils, omega-3 and omega-6 fatty acid enriched oils, and other essential nutrients.

Bunge, Archer Daniels Midland, and Cargill are some of the leading players in the market with a strong global presence and diverse product portfolios. These companies have a focus on research and development to introduce innovative products and meet the changing consumer preferences.

Adani Wilmar, Ruchi Soya Industries, and Borges International Group are also significant players in the market with a strong distribution network and product offerings catering to different customer segments.

Allanasons, Lam Soon Group, Liberty Oil Mills, King Rice Oil Group, and Samarth Oil Refinery are some of the regional players that cater to specific markets, providing localized products and meeting specific consumer needs.

Many of these companies have reported strong sales revenue in the fortified edible oil market, with Bunge reporting sales revenue of $41.1 billion, Cargill reporting $114.6 billion, and Nestle reporting $94.6 billion in 2020. These companies contribute to the growth of the fortified edible oil market by investing in product development, marketing strategies, and expanding their distribution channels to reach a wider audience and increase market share.

BungeArcher Daniels MidlandCargillConagra BrandsNestleAdani WilmarRuchi Soya IndustriesBorges International GroupAllanasonsLam Soon GroupLiberty Oil MillsKing Rice Oil GroupSamarth Oil Refinery

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Fortified Edible Oil Segment Analysis

Fortified Edible Oil Market, by Application:

Supermarkets/HypermarketsSpecialty Retailse-CommerceOthers

Fortified Edible Oil is widely used in various applications such as Supermarkets/Hypermarkets, Specialty Retails, e-Commerce, and others. In these applications, fortified edible oil is used for cooking, frying, and dressing purposes. Supermarkets/Hypermarkets and e-Commerce are the fastest-growing segments in terms of revenue, as they provide convenience and a wide range of fortified edible oil options to consumers. Specialty Retails also play a crucial role in offering premium quality fortified edible oil to health-conscious consumers. Other applications like restaurants and food service providers also contribute to the increasing demand for fortified edible oil.

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Fortified Edible Oil Market, by Type:

Palm OilSoybean OilSunflower OilOlive OilCorn OilCanola OilRice Bran OilOthers

Fortified edible oils such as palm oil, soybean oil, sunflower oil, olive oil, corn oil, canola oil, rice bran oil, and others are rich in essential nutrients like vitamins A, D, E, and K. These oils are known to promote overall health and help prevent diseases. Their popularity is increasing due to the growing awareness about the importance of a balanced diet. Moreover, as more people are becoming health-conscious, the demand for fortified edible oils is also on the rise. These oils are versatile cooking mediums that add flavor and nutritional value to dishes, further boosting their market demand.

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Regional Analysis:

North America: United States Canada Europe: Germany France U.K. Italy Russia Asia-Pacific: China Japan South Korea India Australia China Taiwan Indonesia Thailand Malaysia Latin America: Mexico Brazil Argentina Korea Colombia Middle East & Africa: Turkey Saudi Arabia UAE Korea

The fortified edible oil market is expected to witness significant growth in North America, with the United States and Canada leading the way. In Europe, countries like Germany, France, U.K., Italy, and Russia are projected to contribute to the market's growth. In the Asia-Pacific region, China, Japan, South Korea, India, Australia, Indonesia, Thailand, and Malaysia are likely to dominate the market. Latin America, including Mexico, Brazil, Argentina, and Colombia, is also expected to witness substantial growth. In the Middle East & Africa, Turkey, Saudi Arabia, UAE, and Korea are expected to play a significant role in the market's expansion.

The Asia-Pacific region is expected to dominate the fortified edible oil market, with a market share of around 40%. Europe is projected to have a market share of approximately 25%, while North America and Latin America are expected to account for around 20% and 10% of the market share, respectively. The Middle East & Africa region is likely to hold a smaller but growing share of the market, with around 5%.

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