Seasonal Tokens Campaign Case Study

A Case Study of Seasonal Tokens Platform Expansion

Midle
2 min readAug 27, 2023
A case Study of Seasonal Tokens Expansion

1. About Seasonal Token

Seasonal Tokens is an ethical and non-speculative tool for building wealth in the form of digital assets.

2. Challenge

Seasonal Tokens aimed to reach players from different regions around the world and expand their social media accounts and It’s platform to a global audience. To achieve this goal, Seasonal Tokens has partnered with Midle, a platform that operates on the task-to-earn principle, to meet its specific requirements.

3. Solution: Midle

Seasonal Tokens launched Tasks and a campaign that connects Web 3.0 users with Seasonal Tokens and allows them to experience their platform. The aim of the campaign was to encourage Midle users interact with Seasonal Tokens and become a user of Seasonal Tokens platform and Their social media accounts. A twenty-one-day campaign, full of tasks and rewards, has been launched to introduce Midle users to Seasonal Tokens, encourage regular interaction, and facilitate the adoption of the platform.

Aim of the Campaign

  • Increasing Social Media Interaction
  • Being Part of the Seasonal Tokens Community
  • Encouraging users to participate in the Seasonal Tokens Trading Contest

Campaign Journey

Campaign Journey of Seasonal Tokens on Midle

Seasonal Tokens created a Midle Dashboard, opened tasks, and launched a campaign with a 100 BUSD prize pool to introduce their projects and Trading Contest to Web3 users on Midle.

Campaign Data

Campaign Statistics of Seasonal Tokens

Traffic was drawn from more than 60 different countries, resulting in 420.859 impressions, 15.821 and 8940 completions.

The Final report of the Seasonal Tokens Campaign is below how Midle could be valuable for WEB3 projects:

Final Report of Seasonal Tokens Campaign

Conclusion

  • The process of converting social media followers into platform users was successfully accomplished through an Twenty-one-day campaign on Midle. This campaign enabled users to engage with Seasonal Tokens, providing feedback on the event. As a result, Midle users not only successfully completed the Seasonal Tokens Trading Contest, but Seasonal Tokens also achieved globalization, with traffic coming from over 60 countries. This expansion of Seasonal Tokens’ user base facilitated the collection of valuable data from the global market.

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Midle

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