Mike Coulter is coming to work at Blonde. 

(For once this is a post about me, rather than by me. I include it here by way of additional background. It was originally written by my boss, and more importantly my friend, Phil Adams, Planning Director at Blonde Digital. ps. The headline is now out of date. I left Blonde earlier this month, (very amicably I hasten to add.) I’m currently on the market, and actively looking for digital projects to work on ;-)

Mike Coulter is coming to work at Blonde.

That sounds good so I’ll say it again: Mike Coulter is coming to work at Blonde.

Mike is a multi award-winning ex-advertising creative who has a superb intuitive understanding of social media strategy.

EdTwinge was Mike’s idea.

The large, thriving social media and technology community that is EdCM was Mike’s idea.

Mike has lots of ideas.

And he has an infectious, almost boundless enthusiasm to make ideas happen.

Mike will be adding strategic and creative value to our social media clients. And he’ll be helping to build the agency’s profile and hopefully win a few pitches.

We’ve come to a symbiotic arrangement whereby Blonde is enriched by Mike, and Mike can apply his skills to a wider range of commercial problems whilst still having the time and freedom to pursue his personal projects. Sweet.

(Originally posted here, 31 January 2013.)