Mikey GLessons from my first start up— The one thing I’d do differently on marketingThe big thing to know is when you do some targeted marketing, only 3% of people who receive your ads are ready to buy straight away. 7% are…Sep 23, 2022Sep 23, 2022
Mikey GThe one word you don’t want investors to sayIt’s often hard to know if a pitch has gone well because investors are so polite. They will very rarely say “I think this is a bad idea”…May 19, 20223May 19, 20223
Mikey GinPingaUnsettlingly Settling — Why it’s Best to have Zero Certainty from your SuppliersI signed an app development contract last year with no certainty I would get what I wanted for my money. It was a software company and they…Mar 4, 2018Mar 4, 2018
Mikey GinPingaDon’t cross the streams. What happens when Facebook, AirBnB and Uber collide?In the 1980s classic Ghostbusters, our four heroes are preparing for the final showdown with a skyscraper sized man made entirely of…Feb 23, 2018Feb 23, 2018