An overview of how I used data analytics to improve my designs — The Problem I worked for Christopherson Business Travel from 2014–2019. We had a SaaS platform called AirPortal that had over 10,000 active users. …

We should be meeting accessibility standards because it’s the right thing to do. But if that’s not reason enough… — It’s coming. You’re going to get sued. No one is safe. No one is exempt. No one is immune. It’s already started and your time is coming. Somewhere out there there’s a bot that’s either already scanned your website or application, or you're on the list and it just hasn’t gotten to you yet. …

First impressions are everything, and so far the Minds social network isn’t making a good one. — Last year at the height of the cryptocurrency bubble, CryptoKitties showed up as the new kid on the blockchain and became an overnight sensation, with some virtual kitties famously selling for as much as $200,000. Then as the Bitcoin bubble burst, so did CryptoKitties. Despite having venture capital being thrown…

I had a recent experience that was a solid reminder of why Contextual Inquiry should always be part of the UX design process. …

This is the process, or rather strategy, that I follow as a UX Designer — About me: Since 2014 I’ve worked on a SaaS product called AirPortal that is a travel management suite. This article focuses on the process I’ve used to introduce a new feature into the software. You can find out more about my work at http://mikenewbry.com. I’m often asked about the process…

Know it. Accept it. Keep this mind and you’ll be a better UX designer for it. — You’re a UX designer. You’ve dedicated months of your working life to developing a new product. You’ve loved and nurtured your baby from its earliest iterations, and the big day has finally come. It’s release day! The rollout begins, and as your magnum opus is presented to the masses, rather…