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Miki Sim

Miki Sim

The Role of A.I. in Marketing Is Scaled Relevance

Oftentimes, discussions around Artificial Intelligence (A.I.) tend to revolve around its potential for creation, productivity, and…

Feb 7

The Role of A.I. in Marketing Is Scaled Relevance

Feb 7

Miki Sim
in
ILLUMINATION

The Leadership The World Needs Now

Photo by Natalie Pedigo on Unsplash

Jan 17

The Leadership The World Needs Now

Jan 17

Miki Sim

How Social Media Became the Ultimate Relevance Machine

In the ever-evolving social landscape, the journey from networking to the era of interest graph-based social media has been nothing short…

Oct 28, 2023

How Social Media Became the Ultimate Relevance Machine

Oct 28, 2023

Miki Sim

TikTok Is Becoming A Super App That Defines Internet Experience.

Whether TikTok is the number one platform where you are now, we all have to admit that the platform shook the media industry. Almost all…

May 27, 2023

TikTok Is Becoming A Super App That Defines Internet Experience.

May 27, 2023

Miki Sim
in
Better Marketing

Social Platforms Are At The Mercy Of Creators Now. Here’s Why.

Platforms are now shaped by the Creators. Power to the Creators over Platforms or Brands now.

Apr 29, 2023

Social Platforms Are At The Mercy Of Creators Now. Here’s Why.

Apr 29, 2023

Miki Sim

Spotify Is Transforming the Music Industry, Once Again.

Or is it not? As musician-to-fans’ relationship grows to become more direct, can Spotify become the hub for music fandom?

Mar 11, 2023

Spotify Is Transforming the Music Industry, Once Again.

Mar 11, 2023

Miki Sim

Why You Can’t Ignore LinkedIn As A Content Platform

It’s time to focus on LinkedIn to grow audiences.

Feb 25, 2023

Why You Can’t Ignore LinkedIn As A Content Platform

Feb 25, 2023

Miki Sim

A Modern Interpretation Of Korean Iconic Decorative Craft

Arijian, a creative studio in Korea that uses the mother-of-pearl art for modern furnitures.

Feb 18, 2023

A Modern Interpretation Of Korean Iconic Decorative Craft

Feb 18, 2023

Miki Sim

Starbucks Odyssey: Will Web3 Help To Expand Its Brand Ecosystem?

Starbucks is revolutionizing its loyalty program by introducing a new Web3 extension that allows customers to earn digital collectibles.

Feb 11, 2023

Feb 11, 2023

Miki Sim
in
Better Marketing

Music as a Marketing Tool: How Brands Like Starbucks and W Hotel Use Playlists to Build Experiences

Explore the ways in which brands are using music playlists on Spotify to enhance their brand experiences.

Feb 4, 2023

Music as a Marketing Tool: How Brands Like Starbucks and W Hotel Use Playlists to Build Experiences

Feb 4, 2023

Miki Sim

Miki Sim

💡 Modern marketing, business, tech, culture & philosophy | Platforms & Community Director at VaynerMedia APAC 👾 | https://linktr.ee/mikisimlf

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