Minh LeMy Ideal Reader Is…My reader is a skater who cares about how the crested blazer was made. My reader is as much a fashion enthusiast as they are a history…Nov 1, 20214Nov 1, 20214
Minh LeBeta TestingBeta testing is a type of user-acceptance testing where our work is sent out to a group of target readers to evaluate its performance in…Oct 25, 20212Oct 25, 20212
Minh LeinMedia Startisans — How to be a media entrepreneurI’ve filled my room with magazines. Now what?At the top of my cupboard is a dusty box filled with two thick, spiral-bound books, their pages yellowed with age, each gentle to the…Oct 18, 2021Oct 18, 2021
Minh LeThe Pitch and the ElevatorYou’d just bumped into that nosy uncle in the elevator. After exchanging pleasantries, he asked you — for the third time this year — what…Oct 3, 20219Oct 3, 20219
Minh LeAggregation and CurationMy relationship with Mr. Potato Head and the make-believe world was sadly short-lived.Sep 27, 20213Sep 27, 20213
Minh LeService JournalismWithout a mirror, the self is a reporter’s most forgotten blind spot.Sep 18, 20216Sep 18, 20216
Minh LeWhere Do Good Ideas Come From?This week’s readings got me thinking about one of my favourite artworks. Freedom is the subject of Dropping a Han Dynasty Urn, a triptych…Sep 11, 20215Sep 11, 20215
Minh LeNewsletter JournalismFor a long time I thought I went into journalism for all the wrong reasons.Sep 3, 20217Sep 3, 20217