THE WORLD IN YOUR POCKET

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“Mobile tech turned all the world into a shopping mall, supercharging the reach of online retailers like Amazon, and empowering consumers to “showroom” — that is, check every price tag encountered in physical stores against online competitors.”

Market Watch

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“The number of global smartphone subscribers is estimated to reach more than 50% penetration by 2017 and by 2023, about 90% of the population will be connected via smartphone.”

The World Economic Forum Global Agenda Council

SELF-EMPLOYMENT SURGE

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“The ‘Gig Economy,’ a term born from rising self-employment rates, has trickled into business rhetoric of late. A glance at recent headlines underscores the importance of the trend to the future of business. Gig economy freelancers now comprise about 34% of the workforce in the US.”

Forbes Now

BRICKS & MORTAR FOR GROCERY

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“Consumers have been slow to move their grocery spending online. Twelve percent of US online adults buy groceries online for delivery, and 11% order groceries online and pick them up
at a store.”

Forrester

FACEBOOK HAS THE POWER

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“Facebook has officially hit 2 billion monthly users, solidifying the company’s position as the largest, most influential social network in the world.”

Forbes

A NON-LINE WORLD

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“Consumers no longer shop in an “online” or “offline” world — they shop in a “non-line” world. They expect brands to deliver a seamless experience, optimised across all channels.”

Google Data

CHALLENGE: TO STAND THE TEST OF TIME

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“Many emerging technologies that you hear about today will reach a tipping point by 2025”

The World Economic Forum Global Agenda Council