Mindset Consulting7 tips to craft an opinion piece for a media publicationPublishing expert content in trustworthy media outlets is an integral component of a business communications strategy. It plays a crucial…5 min read·Apr 4, 2024----
Mindset Consulting3-step guide to secure a speaking engagementBeing a keynote speaker at a major business conference can significantly elevate your career prospects and expand your Rolodex. At Mindset…6 min read·Feb 27, 2024----
Mindset ConsultingFive steps to secure brilliant newsjackingWhile the practice of leveraging current events to gain exposure has been used for a long time, in 2011, the book “Newsjacking: How to…7 min read·Feb 1, 2024--1--1
Mindset ConsultingForget about ROI in PREntrepreneurs often ask how communications and the resulting media coverage can have a positive influence on their business, and how they…6 min read·Jan 5, 2024----
Mindset Consulting5 Tips for Pitching Gift GuidesIf you are attempting to generate buzz and excitement around your newly launched product, being included in a gift guide is an outstanding…4 min read·Oct 26, 2023----
Mindset ConsultingLooking for a PR Partner? Start With this 10-Point ChecklistSelecting the right PR partner is a game-changer for your business. It is not easy to reach a final decision on who to choose, but, if you…6 min read·Oct 5, 2023----
Mindset Consulting3 Reasons Why PR is Key for SpaceTech Companies, and Some Insider Tips to Get the Best of ItFor a long time, venturing into the space industry was off-boundaries even for the most visionary of entrepreneurs. However, the sector…5 min read·Aug 29, 2023----
Mindset ConsultingIs Your Startup Going Through an M&A Process? Here Are Three Communication Strategies to PrepareEven though there is still an element of economic and geopolitical uncertainty, investors seem to be finding opportunities to create value…5 min read·Jul 26, 2023----
Mindset ConsultingTough Times? Here Are Three Strategies to Save on PR, and Still Have Effective ResultsFor businesses and individuals alike, the world’s political and financial situation has created a fair share of challenges. Even if…6 min read·Jun 29, 2023----
Mindset ConsultingPredictive Crisis Management As A New Normal During Tough TimesWith the ongoing supply chain disruptions, the energy crisis, skyrocketing inflation, employee strikes and countless other economic…6 min read·May 22, 2023----