MindSumo
MindSumo
Jul 24, 2017 · 1 min read

Nestlé Purina PetCare Company Launches Innovation Challenge: What is the future of petfood?

*This challenge is intended for those who have a pet dog or cat! We also encourage participation from EUROPEAN SOLVERS for this challenge.

Millennials sit at the forefront of contemporary pet culture. Compared to other groups, they get their first pet at a younger age, spend more money on their pets’ comfort needs, and place greater importance on the nutritional value of pet food. Although millennials can remember how their dogs and cats were fed as kids, that doesn’t necessarily mean it will look the same in 10 years. The continuing advancements in technology, ingredients, and other areas could have a big impact on how millennial pet owners feed their pets in years to come.

MindSumo hosts challenges for Nestlé Purina PetCare Company and over 250 other companies to help generate unique ideas and insights from a community of over 300K US college students.

Learn more about how we can help you, and what we’ve done for other clients.

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MindSumo

Companies discover top university talent. Students stand out by solving real-world challenges. https://www.mindsumo.com

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