Apple Watch estimates and predictions / Apple Watch估算與預測
1 min readOct 10, 2023
- The 2024 new Apple Watch will not adopt Micro LED.
- The 2025 new Apple Watch will likely use Micro LED, but I wouldn’t be surprised if it’s postponed to 2026.
- Apple Watch shipments in 2023 are expected to decline by approximately 15% YoY to 36–38 million units.
- The 2024 new Apple Watch will unlikely have significant innovative experiences.
- The highly anticipated blood glucose monitoring feature won’t happen in 2024 and possibly not in 2025.
- The Apple Watch is a classic example of a product that succeeded through repositioning. However, based on current shipment momentum, it may need to be repositioned again if there’s an unfortunate year-over-year decline again in 2024.
- By integrating Vision Pro with the Apple Watch, I believe it can create an unparalleled and innovative health management experience to drive shipment momentum for both products further.
- 2024 Apple Watch不會採用Micro LED。
- 2025 Apple Watch可能會採用Micro LED，但如果延至2026年才採用，我也不會太驚訝。
- 2023年Apple Watch出貨量衰退約15% YoY至3,600–3,800萬台。
- 預期2024 Apple Watch沒有太顯著的創新體驗。
- 眾所期待的血糖偵測，2024年沒有，2025年可能也沒有。
- Apple Watch是一個透過產品再定位而成功的經典案例。但依照目前的出貨動能看，如果2024年不幸又再次YoY衰退，則可能面臨再次定位的需要。
- 我相信透過整合Vision Pro與Apple Watch，將能創造前所未有的創新健康管理體驗，並有助於推升兩者的出貨動能。
