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A Job to be Done is the process a consumer goes through whenever she aims to transform her existing life-situation into a preferred one, but cannot because there are constraints that stop her.
The critiquers are 3–4 people (other designers, engineers, product managers) that provide feedback on the design to help the presenter achieve her design goal.
…ology, animation is less of a visual luxury and more of a functional requirement that users expect. Animation solves a lot of functional problems within interfaces and makes interfaces feel alive and truly responsive to the user.