Mischelle RebelloinBizom Insights8 Ways How The Rules of Availability Are ChangingAVAILABILITY eats brand for breakfast and then some…Nov 3, 2020Nov 3, 2020
Mischelle RebelloinBizom Insights3 Predictions About Consumer Spend That Are Rubbish & How To Counter ThemWith shrinking wallets, there’s no doubt that the spending capacity of the average person has reduced. Millions of jobs were lost, and a…Oct 19, 2020Oct 19, 2020
Mischelle RebelloinBizom InsightsHey Sales Leader!Phew! 2020 — How could 7.8 Billion people not see you coming?Oct 19, 2020Oct 19, 2020
Mischelle RebelloinBizom Insights6 IPL route-to-market strategies that can accelerate your sales and marketing effortsIPL 2020 is around the corner, and not even Coronavirus and Suresh Raina can dampen our enthusiasm. However, we strongly support and…Oct 19, 2020Oct 19, 2020
Mischelle RebelloinBizom InsightsDemand & Transacting Outlets Hit 8-month High of 95%Revival is the name of the game, and we couldn’t be more excited for our FMCG customers. Demand led by rural has increased, and an uptick…Oct 15, 2020Oct 15, 2020
Mischelle RebelloinBizom InsightsD2C, B2B, eComm: Trends on what’s working for consumer brandsApparently, there’s a fine line between genius and insanity. Makes us wonder if there’s a Russell Crowe’s John Nash in every brand and…Aug 20, 2020Aug 20, 2020
Mischelle RebelloinBizom InsightsHow to Engage a Technology Partner to Kickstart Your RTM Digitisation Journey?Finding the right technology partner is not very different from trying to find a life partner. You have to find someone whom you can…Aug 11, 2020Aug 11, 2020
Mischelle RebelloinBizom InsightsDitch Nielsen Reports, Act On Real-Time CPG InsightsKings & QueensAug 7, 2020Aug 7, 2020
Mischelle RebelloHow 2 mid-sized FMCG brands ensure product availability during lockdownsGodzilla of Availability. Really?Jul 30, 2020Jul 30, 2020