“Why the Hospitality Industry Should be Outraged by Bob Johnson being Denied Check In”

Ashli Johnson
Sep 5, 2018 · 2 min read

Perhaps by now you’ve heard the story. If not, please allow me to offer illustration.

After a day of fun on the ocean, you make a reservation at a luxury resort in sunny south Florida. At the front desk you provide your in state drivers license, your passport and your AMEX only for the agent to inform you that you’ll need to remove your corrective lens sunglasses and hat to verify your identity.

But…wait. Why do you need to remove your glasses and hat…you’ve provided more…

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