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The name of the game: Search Engine Optimization.

When tinkering to refine a business’s Search Engine Optimization, a marketer ought to be aiming to enhance the firm’s visibility. Visibility refers to how high on the SERP (search engine result page) your website or webpage appears in an “organic” web search. Organic results are those that appear naturally in your search, rather than the search results generated by paid-for advertisements, usually found at the top portion of the screen of a search, denoted with the “ad” or “shop for” labels. A timeless cause and effect pattern is what drives businesses to continuously modify and improve their SEO: the higher ranked/more frequently your page appears in the search results, the more visitors, and potential customers, the site will obtain. …


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ESPN.com

After being drafted, the primary goal for a high draft pick’s agent is to find him a great endorsement deal, with a brand like Nike, Under Armour, Jordan, or Adidas. This is particularly true in basketball where those brands not only pay athletes a tremendous amount of money, but also supply them with their own gear, and sometimes allow them to create their own products under the main brand umbrella.

Current superstars like LeBron James and Kevin Durant will, over their life span, have made far more money from endorsement deals than they will have from the ridiculously-large NBA contracts you’ve seen them sign in various offseasons. …


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Artificial intelligence, virtual reality, drones buzzing around overhead. The world around us is quickly moving beyond the scope of what was once thought possible in the realm of technology. This change is causing constant innovation in every industry; not just to stay ahead of the curve, but to stay relevant. The retail apocalypse is upon us. Long standing business like Sears, J.C. Penny, Payless, RadioShack and hundreds more are closing their doors for good all because they were unable to adapt to the changing landscapes. It is our job at MJ Reach to ensure this does not happen to your business. …


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Commercial trucks are massive, powerful machines that are the cornerstone of most businesses that operate today. Although large amounts of people rely on this industry, it seems as if it goes un-noticed in the eye of the public. With a product that is used by many different people, one would assume that marketing these trucks would be any advertiser’s dream. Unfortunately, the trucking industry is lacking innovation and the drive to stay ahead of the game. It is an everyday struggle for the marketers of this industry to produce fresh, original content in a place that reaches the targeted market. …

MJ Reach

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