The Most Resilient of Ideas

Are the ones that just won’t die.

Photo by Jamie Street on Unsplash

Some ideas just stick. They remain relentlessly, stubbornly alive. You just can’t get them out of your head.

The business you wanted to start, the story you wanted to tell. The project that’s scribbled away in a notepad, yet to be born. The words you wanted to say to that someone who hasn’t heard them yet.

Some ideas wither away at the first sign of trouble. Fear pierces them like an arrow through a veil.

But that sticky one that won’t go away. The one that nibbles away at your psyche, time and time again.


Do you constantly think about it on your daily commute? Find yourself each lunch break thinking, one day I’ll be out of this place, making it happen?

Imagine it’s a cold, rainy Tuesday afternoon. You’re at work. You didn’t sleep well last night and you’re in a cranky mood. You’re crashing after the caffeine and sugar high of your morning mocha. The boss is being annoying, the phone won’t stop beeping, and all you want to do is drink, eat, and nap. You feel a long way from the glory days you’re prone to imagine. Everything in life is mundane.

This is when the real ideas are tested.


Does your idea persist even on an uninspiring day?

Grab it by the scruff of the neck.

Take that idea out back and whack it with a baseball bat. Beat it to within an inch of its life.

Interrogate it. Give it the Socrates treatment. Lawyer the hell out of it.

Does it still hold up to scrutiny? Does it still have legs? Do you still want it?

Is it still alive?

That sparkling, humming, shimmering idea, floating in the ether between imagination and reality. It will not die.

It’s yours.

Nurture it and take it out into the world. Make it real.