Michael MetcalfinBetter MarketingGoogle Loves Original Writing — Here’s How To Make It Pay OffHow “information gain” stops you from being marked as copycat contentJun 8, 20215Jun 8, 20215
Michael MetcalfThe Real Reasons You’re Always Overwhelmed (and What to Do About Them)Four common causes for exhaustion and their solutions.Dec 10, 20201Dec 10, 20201
Michael MetcalfThe One Attribute You Need To Be A Really Successful FreelancerMindset makes the difference.Apr 4, 20201Apr 4, 20201
Michael MetcalfThe horrors of forgotten creativityWhy you can’t let your creative dreams drift awayFeb 11, 2020Feb 11, 2020
Michael MetcalfWhy every book needs a one-star reviewAnd why you should never trust a perfect score.Feb 9, 2020Feb 9, 2020
Michael MetcalfWill Copywriters Be Replaced by AI?Predictions for the future of copywritingMar 18, 2019Mar 18, 2019
Michael MetcalfinThe Writing CooperativeHow to Write in Divided TimesWords have consequences. Own them.Jan 29, 20193Jan 29, 20193
Michael MetcalfWant To Be An Artist? Stop Calling Yourself A Content Creator.If it’s ‘content’, it’s culturally worthless.Nov 2, 2018Nov 2, 2018
Michael MetcalfHow to Make Time to Make ThingsUnlocking serendipitous moments just takes some perspective and planningSep 18, 201822Sep 18, 201822