Michael KopelovichThe Complete Guide to ‘Merge’ Games MonetizationHello and welcome back, everyone!Mar 13Mar 13
Michael KopelovichThe Complete Guide to Social-Casino Game MonetizationIn the dynamic arena of Casual Social-Casino gaming, 2023 has been a landmark year. This genre, exemplified by titans like Coin Master and…Feb 19Feb 19
Michael KopelovichLearn How ‘Whiteout Survival’ Earned $260 Million in 2023 with Innovative Monetization TacticsWelcome back to the second edition of our game monetization review series. If you missed the first article about ‘Idle Civilization,’ make…Jan 9Jan 9
Michael KopelovichComprehensive Guide to Game Ad Placements: Part 1Welcome to our journey toward creating the most comprehensive guide on game ad placements you’ll find. This series is all about filling in…Jan 41Jan 41
Michael KopelovichExploring the Art of A/B Testing in Game Monetization: Part 2Welcome back to our ongoing exploration of A/B testing in game monetization, where the delicate balance between player satisfaction and…Dec 26, 2023Dec 26, 2023
Michael KopelovichExploring the Art of A/B Testing in Game Monetization: Part 1In the quest for the golden balance between player satisfaction and revenue generation, game developers have turned to A/B testing as their…Dec 21, 2023Dec 21, 2023
Michael Kopelovich‘Idle Civilization’ by Estoty: Gameplay and Monetization ReviewI have to admit, I’m a huge fan of idle games. Some people relax with match-3 games, but I love spending my free time playing idle games…Dec 19, 2023Dec 19, 2023
Michael KopelovichThe Power of Partnership: The New Frontier in Mobile Gaming CollaborationsIn today’s mobile gaming landscape, creative partnerships between games and brands are redefining player engagement. These collaborations…Dec 6, 2023Dec 6, 2023
Michael KopelovichMastering Mobile Ads for Gaming: Advanced Version Testing with Real Examples — Series Part 2In the evolving landscape of mobile gaming, success often hinges on the ability to captivate potential players through dynamic and…Nov 6, 2023Nov 6, 2023
Michael KopelovichMastering Mobile Ads for Gaming: Concept and Version Testing Insights — Series Part 1Mobile game marketing is more than just flashy ads; it’s a thoughtful strategy, much akin to game design. Consider “concept testing” as…Sep 17, 2023Sep 17, 2023
