Mahipal PatelinMarketing in the Age of DigitalThe AR Revolution: How Burberry is Bringing the Future of Shopping to Your ScreenAs digital technology continues to transform the retail industry, more and more companies are turning to augmented reality (AR) to enhance…Apr 29, 2023Apr 29, 2023
Mahipal PatelinMarketing in the Age of DigitalDigital Marketing Demystified: 5 Must-Know Strategies for SuccessIn today’s digital age, it’s hard to imagine running a business without an online presence. A digital marketing strategy is essential to…Apr 22, 2023Apr 22, 2023
Mahipal PatelinMarketing in the Age of DigitalMastering Email Marketing: Key Facts and Strategies for SuccessEmail marketing is a powerful tool for businesses to connect with their audience, build relationships, and drive conversions. With the…Apr 16, 2023Apr 16, 2023
Mahipal PatelinMarketing in the Age of DigitalThe End of Tracking Cookies: A Double-edged Sword for Users and MarketersAs the digital landscape continues to evolve, the significance of privacy is growing more than ever before. With Google’s plans to ban…Apr 9, 2023Apr 9, 2023
Mahipal PatelinMarketing in the Age of DigitalPushing the Boundaries or Crossing the Line? The Blurred Ethics of Shock AdvertisingLuxury fashion brands often push the boundaries of creativity and artistic expression in their advertising campaigns. However, when edgy…Apr 3, 2023Apr 3, 2023
Mahipal PatelinMarketing in the Age of DigitalAssessing a luxury brand’s email marketing gameEmail is far from dead. In today’s fast-paced digital world, it remains an essential tool for businesses to reach their target audience and…Mar 26, 2023Mar 26, 2023
Mahipal PatelinMarketing in the Age of DigitalFrom Behind the Scenes to the Screens: How LV TV Became Louis Vuitton’s Digital DarlingLouis Vuitton’s recent LV TV campaign was designed to attract younger, digitally-savvy consumers by effectively utilizing digital marketing…Mar 13, 2023Mar 13, 2023
Mahipal PatelinMarketing in the Age of DigitalPuma’s NFT Collection: Is This the Future of Sports Marketing?In a world where virtual assets are becoming just as valuable as physical ones, it’s no surprise that brands are jumping on the NFT…Feb 17, 2023Feb 17, 2023
Mahipal PatelinMarketing in the Age of DigitalAirbnb’s Website: A User-Centered ExperienceAs a frequent traveler, one of the most important factors in choosing a place to stay in the ease and convenience of booking a unique…Feb 12, 2023Feb 12, 2023
Mahipal PatelinMarketing in the Age of Digital#ShareTheLoadChallenging the Status QuoFeb 5, 2023Feb 5, 2023