MktmagHow companies face product development as a means to stay ahead of competitionTraditional marketing is based on a popular model used in the industry — the marketing mix, also known as 4p’s of marketing. These are the…Jun 9, 2022Jun 9, 2022
Mktmag3 major marketing automation trends at the momentWhen you’re starting a business, it can be difficult to know where to allocate your valuable time and energy. While it might be tempting to…Jun 8, 2022Jun 8, 2022
MktmagHow can you optimise a conversion funnel?A conversion funnel, also known as a marketing funnel, is a visual representation of the customer journey. It shows how many visitors or…Jan 22, 2022Jan 22, 2022
MktmagWhat is a conversion funnel?A conversion funnel, also known as a marketing funnel, is a visual representation of the customer journey. It shows how many visitors or…Jan 22, 2022Jan 22, 2022
Mktmag7 customer experience trends for 2022 you should know aboutThe last few years evolved in a way no one would expect. Every business had to adapt to new restrictions and find new ways to work. The act…Jan 19, 2022Jan 19, 2022
MktmagWhat is an omnichannel marketing strategy?In the world of digital marketing, there are plenty of channels that can be used to reach consumers. And while some may swear by a specific…Jan 18, 2022Jan 18, 2022
MktmagHow companies can leverage a direct to consumer relationship through D2CThe D2C model is a business trend that has increased enormously the past few years due to the stay-at-home economy. In short, a D2C (Direct…Jan 4, 2022Jan 4, 2022
Mktmag9 ways to improve customer experienceThinking about customer experience, also known as CX, is essential in any business. Nowadays, customers are an essential part of businesses…Jan 2, 2022Jan 2, 2022
Mktmag4 e-commerce trends for 2022 you should know aboutGlobal e-commerce sales are projected to reach 4.891 trillion dollars in 2021 (eMarketer, 2021) and continue to increase over the years…Dec 24, 2021Dec 24, 2021
MktmagHow can retailers offer a great customer experience and differentiate themselves?Customers have grown to desire personalized and differentiated experiences. Businesses must respond to these desires in order to survive in…Dec 24, 2021Dec 24, 2021