Maxine MchunguziinMarketing in the Age of DigitalEthan Allen’s Tech Twist: Revolutionising Home ComfortEthan Allen embraces AR in its app, revolutionising furniture shopping with interactive, personalised experiences3 min read·Dec 4, 2023----
Maxine MchunguziinMarketing in the Age of DigitalThe Essential Read: Your Ultimate Guide to Digital MarketingIf you only read one of my blogs this should be it…4 min read·Nov 27, 2023----
Maxine MchunguziinMarketing in the Age of DigitalNavigating the SEO Seas: A Marketer’s Map to Online SuccessGiving you the tools to take your website SEO to the next level.3 min read·Nov 21, 2023----
Maxine MchunguziinMarketing in the Age of DigitalLeveling Up : Reddit’s Game-Changing PlaybookLearn about the ways marketers can utilise Reddit to create effective gaming campaigns.3 min read·Nov 12, 2023----
Maxine MchunguziinMarketing in the Age of DigitalCrisis in the Kitchen: Daily Harvest’s Social Media SnafuExplore how Daily Harvest faced a major PR crisis and the pivotal role of social media in managing brand image.3 min read·Nov 6, 2023----
Maxine MchunguziinMarketing in the Age of DigitalDecoding the Inbox: Serena & Lily’s Email StrategyExploring email marketing’s impact, with a focus on Serena & Lily’s strategy: the good, the areas for improvement, and the overall verdict.3 min read·Nov 4, 2023----
Maxine MchunguziinMarketing in the Age of DigitalSerena & Lily’s Digital Campaign: An Autumn AffairLooking at Serena & Lily’s Fall Design Event campaign: a mix of aspirational aesthetics, influencer collabs, & platform-specific strategies3 min read·Oct 22, 2023----
Maxine MchunguziinMarketing in the Age of DigitalInto the Metaverse: Unraveling Meta’s Reels Carousel Ads UpdateDive in as we explore the game-changer for holiday campaigns and what it it means for brands & buyers. Keep the reels rolling!2 min read·Oct 15, 2023----
Maxine MchunguziinMarketing in the Age of DigitalWhen Dupes Take the Spotlight: The Olaplex Digital TriumphExploring Olaplex’s innovative #Oladupe campaign on TikTok: How dupe culture meets digital strategy in today’s marketing landscape2 min read·Oct 7, 2023----
Maxine MchunguziinMarketing in the Age of DigitalUX Uncovered: Navigating the ‘Crime Junkie’ Digital RealmDiving into ‘Crime Junkie’s web design, we unravel UX secrets and design choices. #WebUX #DigitalDive3 min read·Oct 2, 2023----