Most companies wish they had a magic crystal ball to allow them to see into the future. In reality, the best anyone can do is take a look back at what has happened to try and forecast what might be — humans and algorithms alike. This is not easy under normal circumstances, let alone the present. COVID-19 has affected the way we live, work, socialise and eat — the last one being relevant to Gousto.

With so much unpredictability, how do we begin to create a successful forecast?

In this post, I look at what you can do to increase…

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