7 Unsaturated Digital Product Ideas to Make Money Online

Explore Lucrative Paths in the Digital Marketplace

4 min readDec 7, 2023

let’s dive into the exciting world of digital products and explore seven unsaturated ideas that could be your ticket to making money online.

Now, you might think it’s too late to join the digital product game, but fear not — I’ve got some fresh insights for you.

Recently, I stumbled upon some Etsy shops that popped up in the last year and are already killing it. So, grab a cup of coffee, and let’s get into the details!

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1. Crafty Cash: Product Label Templates

Ever thought about creating custom-designed product label templates? These digital files are a game-changer for small business owners looking to streamline their label design process.

Imagine being the go-to person for these entrepreneurs! I found this Etsy shop that opened just 10 months ago, solely focused on product labels.

The best part? The revenue is impressive, proving that it’s not too late to jump in. Dive into Canva, unleash your design skills, and start crafting these templates. Just a heads up — it’s a bit technical, but the potential is huge!

2. Social Media Magic: Pre-designed Templates

If you have a knack for creating eye-catching graphics, social media templates are where it’s at. Small businesses are always on the lookout for cohesive branding without the hassle of designing from scratch.

One Etsy shop caught my eye with 47 listings and 2,000 views. Surprisingly, you don’t need hundreds of listings to hit success.

The key? Constantly adapt to new styles and industries. Canva is your creative playground here. And hey, outsourcing can be a game-changer if you want to scale up!

3. Personal Touch: Custom Portraits

Let’s talk about creating unique, personalized digital portraits. These illustrations or paintings can be gifts, profile pictures, or even home decor. I found a shop that hit a whopping 26,000 sales in just a year!

Now, you might think you need top-notch design skills, but here’s the twist — apps like Midjorney can help streamline the process. You input a reference photo, and the app generates different styles based on it.

A bit techy, I know, but it’s worth exploring. And hey, if spreadsheets aren’t your forte, partnering up with someone who can manage the technical side might be the key to success.

4. Streamlined Success: Order and Intake Form Templates

Picture this: customizable digital files helping businesses collect crucial information effortlessly. These order and intake form templates are a goldmine, and one Etsy shop, focusing on the salon category, raked in over 6,000 sales in just 13 months!

Canva is your go-to for creating templates. The trick here? Craft separate listings targeting different demographics, and watch your business thrive. Organizational skills and attention to detail? Absolutely essential.

5. Everlasting Memories: Wedding Templates

Who doesn’t love weddings, right? Now, imagine creating designs for invitations, seating charts, and save-the-dates. It’s not as complicated as it sounds. I stumbled upon a shop with almost 500 sales and only four listings.

The secret? Different colorways and branding variations within the same master design. Canva has an abundance of templates to kickstart your journey. And don’t forget, exploring cross-selling and upselling strategies can significantly boost your revenue.

6. Event Extravaganza: Event Planning Templates

Here’s a category you might not have thought about — event planning templates. From balloon arches to customizations, the demand is surprising.

Even in seemingly niche categories, there’s room for success. This is where creativity meets profitability. Imagine being the go-to person for online event planning needs! The difficulty level?

Well, it’s not as high as you might think. It’s a fantastic opportunity to tap into a unique market. If you’ve got the skills or know someone who does, this might be your golden ticket.

7. Uncharted Territory: Exploring New Niches

Let’s break away from the norm and explore untapped territories. One surprising niche I came across is balloon arch templates.

It might seem niche, but the sales are impressive! This goes to show that even in unconventional categories, there’s a demand waiting to be met.

Think about your unique skill set or team up with someone who complements your strengths. It’s all about finding those hidden gems in the digital product market.

Final Thought

Now, my friend, armed with these insights, it’s time to take action! Whether you’re a seasoned digital creator or just dipping your toes into the online marketplace, there’s a niche waiting for your unique touch.

Grab your creative tools, explore those templates on Canva, and don’t forget to check out my guide for more digital product ideas.

The online world is vast, and your journey to making a full-time income starts right here. Here’s to your digital success!