One Million UEFA Tickets To Be Distributed Via Blockchain In 2020

MoonX
2 min readFeb 18, 2020

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Soccer fans in Europe will join the ranks of early Blockchain adopters thanks to a new initiative by the Union of European Football Associations (UEFA).

According to a Feb. 17 announcement, UEFA will distribute over one million soccer match tickets via a blockchain-enabled mobile application. The organization claims that this new ticketing system will make “entry into the stadium smooth, safe and secure.”

The new blockchain-based mobile ticketing solution is meant to prevent the duplication and replication of tickets by “QR codes only being activated by Bluetooth once fans are in close proximity to the stadium.” Tickets will be delivered no later than seven days before the match and “UEFA expects to deliver over one million mobile tickets to fans across all 51 matches.” UEFA decided to adopt this system in an attempt to facilitate ticket distribution to what is expected to be the most in-demand UEFA cup ever.

UEFA also stated that digital ticketing will help curb paper consumption and be more convenient for soccer fans.

The initiative builds on the successful deployment of the mobile ticketing system in August 2018 for the UEFA Super Cup soccer match between Real Madrid and Atletico Madrid held in Tallinn, Estonia.

Many sports franchises and event organizers are turning to blockchain for ticketing, as the technology promises to be a highly-effective way to prevent forgery and ensure convenience.

Read More: https://cointelegraph.com/news/one-million-uefa-tickets-to-be-distributed-via-blockchain-in-2020

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