The future of retail technology: Why retailer leaders need to question their omnichannel strategy now
The pandemic is having a devastating impact on private lives and businesses all across the globe. According to leading research, two scenarios are most likely: A delayed recovery or a prolonged contraction. However the future will play out, we can observe a significant impact on consumer behavior, product demand as well as on the production and supply chains in the retail industry. This text is a motivational letter to the retail leaders that want to leave the economic downturn in a strengthened position, outperforming their competitors.
- Why invest now?
- Evolution in consumer behavior and demand
- The future of ecommerce
- Why legacy retailers struggle with ecommerce
- Predominant business models of tomorrow
- Future of retail technology and solutions
- Where to start
1. Why invest now?
Whether your retail business has been hit hard by total closures of stores, which is true for the non-essential retailers in clothing, home furnishings, electronics and beauty or if your retail business is experiencing a boost in sales due to solid market positioning and a thorough omni-channel…