This is an apt and timely realisation.
I’m glad you’ve taken this opportunity to communicate and relate it to yourself as well.
Growing up in Nai, I remember quite earlier on in my pre-teen years, going to watch movies at Kenya cinema or 20th century cinema. None that reflected realities, culture or people like me.
Later on in life (early to mid teens) then living in London, I came to the realisation that filmmaking was a possibility and that it was a medium I could earn a living in telling stories that reflected the realities of others like me.
So in a way it’s a vicious cycle where the marginalised audience don’t realise the extent/effect of not being represented – which in turn affects their perception and support for the industry, in this case cinema.
Which is quite different to the music industry because you’d have local artists like ogopa djs on the same charts competing with international acts like Timbaland and Nelly. Listeners would actually call and text requesting for these tracks that they related to as they reflected their reality – which in turn meant the local acts would get paid royalties from the tracks being played on the air.