I wasn’t substituting “customer” with “important”. I was trying to say that if you’re defining a “_primary_ customer” you must acknowledge that there are more than one and that the others are still important.
In an app store you need people to make and download apps and regardless of who is paying who and for what, both are necessary and you…
I think your argument is based on an incorrect assumption. There is and can be no primary customer. Both developers and app users are equally important to the store https://medium.com/@mrlacey/app-stores-dont-have-a-primary-customer-6afa3ba94c10
I’d assume the list is filtered by closest match to what has been entered. United States matches the whole of the typed text and then subsequent entries are sorted alphabetically by a match on the first word. Not the most common approach but not unheard of.