Matt DaviesStories make us high.We are addicted to stories. It’s all in the chemistry. Let’s get geeky.Apr 19, 2018Apr 19, 2018
Matt DaviesLogos are overratedIf I could have a metaphorical pound for every-time I have reminded someone that their brand is not their logo, I would be a rich man.Apr 12, 2018Apr 12, 2018
Matt DaviesThe power of brand purposeThe numbers don’t lie. Evidence from six global surveys point to the power of purpose.Jan 25, 2018Jan 25, 2018
Matt DaviesWe have stuff. What we want is meaning.But in business how do we create meaning? My answer: Through the stories we create and tell. Introducing the power of brand story telling.Jan 21, 2018Jan 21, 2018