Benefits of having a Photo Booth in Your Corporate Event
Here’s one fact everyone can attest to: Everyone loves to take photos in events. May it be a social or family gathering, people love to document where they are, who they are with, how much fun they are having.
In company and corporate parties, event and marketing planners need to make sure attendees are having the best time in these events. These can be validated by verbal and written reviews, word of mouth, and because we are now in the age of social media, validation comes via Facebook, Instagram, Twitter and other social media platforms.
Usually, in corporate events, planners try to replicate that ambiance of lightness and comfort one looks forward to in family gatherings and celebrations — weddings, birthdays, weekend barbecues. After a stressful day at the office, a great corporate thanks giving or town hall event can be a breath of fresh air for everyone.
This is also one reason why a photo booth is a great idea, not just for social celebrations, but also for corporate events. Place a photo booth at any event and in a few minutes you’ll have a warm atmosphere, a laughing crowd and a great event that you’ll be talking about for the rest of the week!
Moreover, hiring a photo booth has other benefits tailor fit in maximizing and complimenting your marketing objectives, two birds in one stone!
Here are 3 great reasons why a photo booth is beneficial in your next corporate event!
Having a photo booth provides opportunities for networking
In big corporate events, not everyone knows each other. The number of people attending could be a great number, and could be a really good indicator for the success of the event.
However, for you to get good reviews and feedback, an atmosphere of warmth and familiarity has to be felt.
As people in large numbers need to fall in line for their turn in a photo booth, they soon start talking and bond with one another. Some would even be in the same photo once they have their turn to have their photo taken.
Conversations start to flow smoothly when talking about a shared experience. This gives the people a great opportunity to talk casually about a lot of things, business and other matters are not an exception to this.
Moreover, event planners and hosts can even use the photos taken as a good way to get the ball rolling in terms of speaking freely and interact with the attendees.
Photos from your photo booth is a Great marketing strategy to Spread the Word About Your Product Or Service
For product launches, trade shows and corporate events with particular themes and advocacies, the best way to spread the word is by designing the photos from the photo booth to match the theme of your event.
Because photo booths nowadays are developing in line with latest technology, not only are the photos available in minutes, one can also be able to post and share these photos across all social media quicker than you can say “see you at your next event”.
And because people have had a fun experience seeing themselves on different costumes and backgrounds, they have something to laugh about and share with friends long after the event is over. These photos — with your customized event info on them — spread like wildfire as they share them with other people. A great marketing strategy indeed.
It’s both an encapsulated memory and a corporate souvenir
Of course, when people go to any event, one thing they’ll be keeping an eye on is the party favor or souvenir they’ll be taking home or placing on their living room shelves.
Having a photo booth in an event can lessen the event planner’s stress in finding the right souvenir as the photos themselves act as a great souvenir from the event. This can save the event planner a lot as the photos provide a marketing tool, entertainment, and souvenir for the corporate event.
Photo booth — Essential in every event
Having these 3 things in mind, we can fairly say that a photo booth not only acts as a form of entertainment but is very much a good marketing tool and a great way of saving up on corporate budget. Of course these are just 3 out of the many reasons a photo booth should be present in your next event.
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