Nice article. But it is sad to see Google failing. As Google fan, its hard to digest this truth. Google helped me and many by its products. I too hate ads which are irrelevant to me but I see ads which might help me. Hating ads is one’s choice, but people want free content and ad free which is not possible! Money is the driving force for everything. I hope Google will have some plans to tackle this situation and we (Google Fans) see Google progressing again!