How it goes…

Company starts and builds a really great service or technology.

Users flock to the Company building a robust user base.

Company adds new features and continuously improves.

User base rejoices.

Users utilize the the service or technology to build solutions.

Company gets bought by Big Co.

Founders rejoice and join Big Co.

No additional features are released.

Users are bummed.

Big Co. shuts Company down.

Users are screwed.

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