Mubert goes Web3 — building a Data Chain for Creator Economy, supported by Polkadot
An Introduction to Mubert Protocol
Generative AI is broken. Despite it is revolutionizing content creation, enabling limitless possibilities — but at a cost. As AI-generated media floods the market, original creators are increasingly excluded from revenue streams, threatening the sustainability of the Creator Economy.
We redefine this landscape by establishing a decentralized economy for Intellectual Property, Revenue, and Content Distribution. Mubert Protocol provides creators, app developers, and enterprises with the tools, data, and AI-driven engines to generate and monetize content seamlessly.
At the same time, Dataset Suppliers — those who fuel AI’s creativity — earn a fair share of every generated profit, ensuring a sustainable and equitable digital ecosystem.
With the Mubert Protocol, the future of AI-powered content is not just innovative — it’s fair.
What we build
Mubert is developing a specialized protocol designed to empower the Creator Economy through transparent ownership, licensing, and monetization of AI-generated and human-created assets — ranging from audio and video to images, text, and beyond. This isn’t about launching yet another blockchain; it’s about building a creator-first, AI-powered infrastructure where any type of content can move seamlessly from creation to monetization in a fully automated and transparent way.
We’re combining generative AI and Web3 to solve the creative industry’s biggest pain points: fragmented ownership, broken royalty systems, and closed licensing ecosystems.
Later we will explain every component of the Protocol, but here is the list of modules we aim to integrate:
- Decentralized Datasets (Tokenized Assets)
- ZKML — Proofs and traces to the original assets
- Tokenized Taxonomies (Categories, Genres, BPMs, etc)
- Artists Wallets & Vaults
- Dynamic Content (NFT-like formats that store settings to create a dynamic interactive content)
- On-Chain Atom-Sized Monetization (aka Royalties)
- Developer Oracles & Datastores (Public APIs to create apps on top of Mubert Protocol)
- Plugins
- SampleID (Content ID for atom-sized content & libraries)
- MusicDNA (aka User Archetype — a personalized AI trained on user interactions)
Platform Overview
Mubert is a complete ecosystem for creating, distributing, and monetizing AI-generated music. Unlike most platforms that focus only on making tracks, Mubert is building an infrastructure where artists, developers, and businesses can collaborate.
Right now, the platform runs on a working Web2 model: musicians upload their sounds, AI turns them into music, and artists get paid when their work is used. Music is being sold on our own marketplace or distributed within 3rd-party apps using our API. 90% of these apps are creator tools for short content creation or live streaming.
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Website: www.mubert.xyz | www.mubert.com
Twitter: https://x.com/mubertapp
Litepaper: Link
